Although affinity marketing refers to marketing to persons sharing the same interests, the derived affiliate networks is closely related to sales channels and sales campaigns paying sales commissions, the reason why a solid and reliable software is required to prevent fraud and provide security and privacy for the parties involved in the transactions.
Marketing optimization and automation software for inbound marketing managers that are focused on generating targeted leads and improving sales team performance. Marketing Optimizer integrates with all popular website testing, web analytics, and landing page optimization software. You will love the fact that you can have Marketing Optimizer do for you anything that you can do manually. Whether it's moving leads through the pipeline, or sending out a brochure, Marketing Optimizer will handle it. Learn more about Marketing Optimizer
Bradley Shaw, the number one ranked SEO expert in the USA, recommends the advanced SEO tool CORA. He says, “I use a wide variety of tools to serve my clients, always on the lookout for new tools that can provide an advantage in a very competitive landscape. Currently, my favorite advanced SEO tool is CORA. Note, this took is not for the beginner and requires a deep understanding of analysis as it relates to SEO. Cora works by comparing correlation data of ranking factors by evaluating the top 100 websites for a search term. By empirically measuring data I can provide my client’s in-depth analysis and suggestions far beyond typical SEO. Cora identifies over 400 correlation factors that impact SEO. It then calculates most essential factors and suggests which elements need the most attention. One great feature is that it works for any search term in any location on Google. Also, the analysis only takes a few minutes and outputs into a clean easy to interpret spreadsheet. I have tested the software extensively and seen ranking improvements for both my own website (I rank #1 for SEO expert), and my clients. I have been able to use the scientific measurements to improve Google rankings, particularly for high competition clients.”
Ideal Setups for Each Business. The platform provides training sessions and support if a company is just getting started and needs more automation for manual tasks. One way to accomplish this is through Refersion’s Getting Started webinar, which is held twice a week. Advanced features, on the other hand, are available to businesses that require more customization in their affiliate program.
Nightwatch is an advanced SEO tool with extensive functionality. Besides rank tracking, backlink monitoring and reporting, it offers advanced segmentation, filtering abilities, graphs and visualizations, Google Analytics and Search Console integration, automatic keyword and competitor discovery, site change notifications, customizable reports, notes, advanced data visualizations and much more. It's perfect as an all-in-one SEO performance solution, especially for the websites aimed at scaling.
Fully Customizable Platform. One of the major challenges in implementing affiliate marketing platforms is integrating it with your internal systems. With HasOffers’ fully customizable features, you can personalize your dashboard, build your own applications to run alongside theirs, as well as utilize a 2-way API functionality so you may work with third-party systems easily.

Why It Is Important: “We use Jira to support agile project management for all of our internal and client marketing projects. I love it because it helps us break down projects into the smallest elements and assign them to a team member with a deadline. We setup a plan each week, everyone knows what they are accountable for, and we review results at the end of the week. It makes it very clear where improvement is needed. Project management is critical for marketing agencies. We have multiple teams working on multiple projects and with the Jira/agile solution we always know the status of every task and every project, and there is clear ownership of every detail.”
Previously known as Affiliate Window but now officially referred to as “AWIN” after acquiring Zanox a few years ago, this network claims to work with over 13,000 active advertisers and 100,000 publishers (affiliates). Founded in Germany, AWIN’s merchants primarily hail from Europe (especially Great Britain) although the U.S. network is growing rapidly. AWIN is currently active in 11 countries.

With years of proven stability, thousands of user friendly features and technical support located in the USA, it's no wonder iDevAffiliate has been the leading affiliate software in it's class for so many years. We've taken things a step further in the latest release by adding the missing ingredient. Affiliate Training. Now with a monthly subscription you can offer your affiliates hours of video training!
Free SEO tools like Answer The Public allow you to easily find topics to write about for your ecommerce blog. I’ve used this tool in the past to create content around specific keywords to better rank online. Say you’re in the ‘fitness’ niche. You can use this free SEO tool to create content around for keywords like fitness, yoga, running, crossfit, exercise and cover the entire spectrum. It’s great for finding featured snippet opportunities. Say you hire a freelancer to create content for you, all you need to do is download this list and send it over to them. And it would’ve only taken you five minutes of effort making it one of the most efficient ways to come up with SEO topics for new websites.

SEO Suite ™ (features both Dynamic Submission and Web Ranking) - Search engine optimization has never been so easy since the release of our comprehensive SEO software. It contains the functions you need to optimize and easily manage your SEO tasks. The user-friendly interface contains 25+ SEO tools including search engine submission, web ranking & link promoter tools. The software will easily submit your site to over 1000+ major search engines at the click of a button. Remember, 85% of all internet traffic is generated through the search engines so if your website isn’t listed, chances are that your potential customers will never find you!
Digioh is built for marketers who have outgrown standard web form options. Thousands of customers (including Crayola, Nascar, and Soylent) choose Digioh to grow their email lists and reduce abandoned shopping carts. Targeting rules, trigger conditions, and a dynamic content editor allow for endless customizations (without writing any code). Our ecommerce features help recover up to 15% of abandoned carts. Digioh integrates with 400+ marketing tools so you can start growing your list right away.
Overall, linkbird is a great All-In-One solution for your online marketing. It offers all the features necessary for smooth and time-saving workflows, efficient link building, successful content seeding as well as effective monitoring. It can be tricky at first to understand the purpose of some features, while others seem perfunctory in the beginning. But if applied correctly, this remarkable package will definitely make you fly high. Can’t wait to test the forthcoming content marketing update that’s in the making right now!

Steady, Trackable Growth.  ReferralCandy takes notes of referral engagement metrics, which entrepreneurs can use to learn more about customer behavior when sharing their brand. This way, you can efficiently track the progress of your referral system, find out how much sales it yields, as well as help you figure out how to further improve the referral scheme you are using.

The Integrated Marketing Portal, or IMP, was developed to streamline the marketing process by bringing together your critical data, creative brand identity and marketing communications all under one easy to use SaaS platform. Imagine being able to design, print, mail, post and email compelling materials in minutes and track your campaign results, all with just a few clicks. It also enables you to create landing pages, post to social media, create digital ads and more.
User-Friendly Interface, Advanced Tool. An easy-to-manage interface created with users in mind, ReferralCandy can be connected to custom APIs, advanced integrations, third-party apps, as well as other eCommerce platforms. Meaning, you won’t have to worry about replacing your existing system just to find one that is compatible with this software solution.
George Perry, an SEM Specialist at Bandwidth raves about SEO keyword tool KWFinder. “I like that not only does it show me information on the keyword that I was searching for, but pulls in good suggestions for related terms, and how those compare (volume, CPC, difficulty, etc) to the term I originally looked at. I’ve been able to help them target not only those big, pie in the sky vanity terms, but to better target those terms that are lower in the funnel and more likely to convert, allowing me to target them through focused content that answers the questions they’re actually asking.”
StudioPress itself is somewhat of a niche product as it is targeted to existing WordPress users who found setting up and managing a WordPress site too difficult or time-consuming. StudioPress prides itself on being easy to use, but their main claim to fame is that their hosted websites are “faster and more secure” than other WordPress hosting companies as well as using the “Genesis framework” which is supposedly more SEO friendly than other WordPress builds.

An SEO Keyword Tool like KWFinder helps you find long-tail keywords that have a lower level of competition. The experts use this SEO tool to find the best keywords and run analysis reports on backlinks and SERP (Search Engine Results Page). Their Rank Tracker tool helps you easily determine your ranking while tracking your improvement based on one key metric. Plus, if that’s not enough, you’ll get a ton of new keyword ideas to help you rank your website even higher.

Thanks for the great list Brian. I am looking for a tool that would allow me to enter a keyword such as “electrician”. I would then want to limit the search to the local city my client is in. I would like to then get results back that show at least the top ten sites on Google and competition data that would help me to make the best decision on local keywords to try and rank for. Any suggestions?

Having a tool or software which remains inefficient can actually make the processes handled by the tool more difficult or cumbersome over time. Our analysis of SEO software ensures the benefits of the software are produced through the most efficient method available. Often times SEO software provides recommendations in addition to offering the methods to make the recommended changes or to export them into a viable format.
Ahrefs is a set of SEO tools that can help you in almost every aspect of content marketing. Ahrefs takes care of: - Competitor research: unveil your competitor's organic keywords, backlink strategies and PPC keywords - Link Building: find the strongest backlink opportunities in your niche - Keyword Research: get maximum relevant keyword ideas and see how hard it would be to rank - Content Research: discover the most popular content on any topic and find the best ideas for your own content - Rank Tracking: track your search rankings along with your competitors' - Mentions Monitoring: get email alerts every time you or your brand in mentioned online - Website Audit: find what SEO issues your website has and learn how to fix them. Ahrefs database has 7 billion keywords and 187 billion indexed pages. That is why Ahrefs is able to provide maximum data and accuracy to its users.

Also, there is the Payout page, which lets you know how much amount for which affiliate has been approved, and out of that, how much is paid off or still pending. The tool also offers a summarized document available for download; you can take a look at it to know what the total amount is required to be paid to each affiliate. It also gives you their payment details.
Derek at MadWire is awesome. Social media marketing seems easy, but it definitely isn't easy at all! Navigating all the challenges of determining your key messages, supporting artwork and visuals takes time and talent. Derek has the talent and he is generous with his time and ability to explain why we are advertising in a certain way. Derek is patient and really committed to helping our business succeed and grow through social media marketing. I'm thankful to be working with him.

Unfortunately, the 2Checkout dashboard is a bit limited in scope, making it difficult to get any metrics on conversion rates or even sorting by commission payouts. The workaround is to go to the Avangate store, which does list their best-selling products, and then search for these on the affiliate dashboard. That being said, 2Checkout does offer products from more than 4,000 different vendors, making it the leading affiliate network for software and digital products.
HubSpot's tools can be an especially good choice for small business owners with little or no experience in internet marketing. To start with, HubSpot's tools are ready-to-use, and allow users to design their own workflows. This makes it easy to completely customize your content and segment, nurture and evaluate your sales leads in a personalized way. There's also a free SFA product for those wanting it.
There is also the main toolbar other than the one mentioned above. This one gives a more holistic round of the entire platform of Tapfiliate. It has a Dashboard which is an essential part of the tool. With this feature, you quickly get an understanding of all your affiliate marketing efforts, with all the numbers reflected on the screen in front of you. It gives a clear picture of all the metrics that are critical to the success of your programs- such as views, clicks, and conversions.
Further, you should also make a note of clearing out all commission related question– the rates, if you are willing to offer a fixed amount, or only a percentage of the amount earned, the frequency of the commission to be shared, and even the currency you would ideally be operating in. By sharing these details, you will be putting forth a clear picture of what your affiliates should be expecting in return.

The best SEOs invest countless hours analyzing search results, trying to understand why sites rank where they do. CanIRank's SEO Competitive Analysis software delivers the same data in seconds, so you can see at a glance what's working and what's not. It's the next best thing to having a search engineer explain the secret sauce in her company's ranking algorithm. Reports are beautifully presented and easily understood, making them an excellent tool for diagnosing and communicating website needs to clients or senior management before each new campaign.


Why It Is Important: “Aside from HubSpot, Jira is the hub of all activity in our organization, regardless of team, position, or seniority. While at a high-level, it may seem like just a fancy “to-do list,” it’s become so much more than that. Jira gives everyone full transparency into their peers’ work. It what keeps us all on the same page, allowing anyone to evaluate workloads, project progress, capacity, and overall productivity. Yes, we’d love to see some UX/UI changes, but in the past year, Jira has become indispensable.”
For businesses that thrive on fully customizable marketing tools, Tapfiliate has you covered. This platform packs tons of features ranging from automatic program tracking and fraud detection to one-click affiliate payouts and instant banner delivery. After the easy, coding-free installation process, advertisers can create a branded experience for their customers using the platform’s integration or domain aliasing feature. Plenty of free modules and guides are available as well as integration support to help businesses begin the journey to utilizing affiliate marketing strategies. Affiliates have access to multi-language pages and a dashboard that allows them to keep track of their performance and find ways to improve.

BrightEdge is the global leader in enterprise content performance. As a SaaS technology SEO platform BrightEdge enables marketers to drive traffic, conversions, and revenue from their largest marketing channel – organic search. With the advent of secure search, Google’s ‘not provided’ and the impact of Google algorithm changes, search marketing now requires SEOs to work more closely with their content marketing colleagues to target demand, optimize content, and measure progress and results. Enterprises value BrightEdge SEO Recommendations, Blended Rank, Trended Share of Voice, Content Optimizer, Search Opportunity Forecasting, and ContentIQ features. BrightEdge’s Data Cube also allows you to uncover your competitors’ content marketing strategies to develop superior content and search marketing results.
Campaigner helps marketers unlock the power of their customer data to create personalized, 1:1 interactions that drive incremental revenue, engagement, and increased customer life time value. With almost two decades of digital marketing experience, Campaigner has served as the email marketing platform of choice for over 100,000 customers including some of the biggest brands in Retail and Publishing.
Reporting. It generates summaries on your SEO strategies. It may include search ranking status per keyword set, CPC and comparison stats versus competitor’s sites. Reports are usually generated in graphics to help you grasp the insights fast. For agencies, visual reports are an intuitive way to show clients their campaign achievement. Some reports even allow historical ranking data for long-term SEO project assessment.
Pageflex's Distributed Marketing Platform helps multi-location enterprises maintain and grow their brands at a local level. Combining digital asset management, multichannel distribution, personalization, brand compliance, and analytics capabilities, Pageflex provides visibility and control for corporate marketing teams while enabling field teams to deliver better campaigns. Customers enjoy third-party integrations, a user-friendly interface, and a tailor-fit solution for easy adoption. Learn more about Pageflex

Pay-per-click (PPC) advertising – like Google Adwords and Facebook – are getting more expensive all the time. While we invest heavily in Google Adwords ourselves here at LeadDyno, I can tell you that our click costs are constantly creeping up. Which means that next month, I know we’ll have to pay a little bit more to get the same results. Our affiliate program, on the other hand, is always profitable… because we pay our affiliates a commission based on the sales they bring us. Until they sell something, we don’t have to pay them anything. Affiliate marketing is also more scalable than pay-per-click (PPC) marketing. While there are a fixed number of relevant keywords that we (and you) can bid on and make money, there’s basically an unlimited amount of product that you can sell with affiliate partners.


Built by 2 ex-Googlers, AdHawk is the easiest way to manage your Google AdWords & Facebook Ad campaigns. After years of manually analyzing & optimizing Ad Accounts for thousands of businesses, we feel confident saying software automation makes the work of an advertiser incredibly efficient. Stop optimizing by hand & start using data science & machine learning to help you increase ROI.
The tool’s dashboard provides the user with an overview of the status of his website and with that a command center which displays all results of the report at one glance. Like that, the webmaster can immediately tell where there’s need for action. The results are divided into different levels of difficulty and the respective level is matched with an overall score. With only one click on the report, users can start optimizing right away.
Are you looking for a free CRM with marketing automation? Consider Bitrix24. Free email marketing, email triggers, SMS, automation rules, lead capture, Facebook Lead Ads integration, Google Adwords integration, retargeting, audience segmentation and more. Google Analytics integration inside. Available in cloud and on-premise with open source code access. Used by 4 million companies worldwide.
One worthy consideration is the differences between each SEO tool. Use two tools for the same thing and you'll likely get two different responses, sometimes wildly so. This is because each utilizes Google's specifications in its own way, meaning accuracy is a bit of a moving target. As Michael King wrote on Search Engine Land, "These are all just different tools storing the same data in different ways."

Some of the world’s best software brands run their affiliate marketing programs on traditional affiliate networks. Below you may find a list of such affiliate networks as well as select examples of respective software programs (picked based on their performance at the time of this post) found on these networks. There are many other software-related opportunities on each network, and it is a good idea to join these networks to browse the options for yourself (either as an affiliate looking to monetize your efforts, or as a brand doing your competitive intelligence). Whether you will find a good match or not, will depend on the type of technology or software that your target audience is interested in.

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