Link insights. If you have an active link-building strategy, SEO software solutions provide a space to manage your link partners. You can organize your various websites’ search performance, for instance, Google PageRank and Alexa, under one roof. It is easier to track inbound and outbound links and spot broken links. In the same breath you can view the search ratings of your competitor’s websites. You can analyze your bigger competitors’ inbound links and plan your keyword campaigns around them hoping to seize some juicy traffic and funnel it to your way.
Once again you’ve knocked it out of the park, Brian. Great information. Great insight. Great content. And most importantly, it’s actionable content. I particularly like how you’ve annotated your list rather than just listing a bunch of SEO tools and then leaving it to the reader to see what they are. It’s fantastic to have a list of tools that also provides insight about the tools rather than just their titles and URL’s.
I've been using SE Ranking for tracking my progress in getting to the first page of Google for Qeryz for my target keywords. It's done a phenomenal job of keeping itself accurate - which sets it apart from all other rank tracking tools I've used in the past. That alone is reason enough for me to use and stay with SE Ranking amongst other things. Sean Si from Qeryz.com
The best SEO tools on this list aren’t enough. I mean, they’re definitely going to help you better understand how you can improve your website’s optimization but they won’t do the work for you. You’re going to have to put in the work to get the results you want. That means producing content that’s SEO optimized, rewriting all your manufacturer descriptions and turning them into something that suits your niche and taking what you’ve learned from these SEO tools and making adjustments. If you’re on a budget most of these tools have free features or trials you can play around with. Try them out. Think of these SEO checker tools as mentors telling you what you need to improve on. And follow their suggestions to skyrocket your growth. Your success falls on you. Take that next step.
An end-to-end performance marketing management platform, Everflow landed a spot on our list for its robust affiliate marketing features. It provides users with a powerful cloud infrastructure that enables mobile affiliate management on any level of scale. Furthermore, the software consolidates data on all offers and publishers in a unified interface making it easy for you to get an accurate breakdown of conversions. Compatible with all desktop and mobile devices, Everflow also comes with customizable data analytics, visualization, and reporting capabilities so you can have complete transparency over your marketing data.
Free works fine. Before subscribing to a paid plan try free SEO tools first. There are plenty of free apps in the market and many of these are easy to set up and give respectable results. They give you a good grasp of comparing the features and results without the cost. The free version also gives you enough traction to evaluate the app. Likewise, the more you get confident in using the main features, the better you can assess other paid apps for more advanced tools.

Thanks for the great list Brian. I am looking for a tool that would allow me to enter a keyword such as “electrician”. I would then want to limit the search to the local city my client is in. I would like to then get results back that show at least the top ten sites on Google and competition data that would help me to make the best decision on local keywords to try and rank for. Any suggestions?


IdealPath is an extremely easy to use landing page creator built for small business owners who are cost and time sensitive. IdealPath's landing page creator employs proven web templates that are customizable without the need for design or development support. Even the lead and interest forms are built right into the templates! Learn more about IdealPath
VigLink is an intermediary platform, so it can serve as a backdoor for affiliates who have previously been banned/suspended from working with other affiliate programs like Amazon. And while you can choose specific merchants or offers, VigLink can be set up to work automatically by scanning your published content and dynamically generating affiliate links, making it a great choice for established content producers who are looking for a simpler way to generate revenue via an affiliate program.
George Perry, an SEM Specialist at Bandwidth raves about SEO keyword tool KWFinder. “I like that not only does it show me information on the keyword that I was searching for, but pulls in good suggestions for related terms, and how those compare (volume, CPC, difficulty, etc) to the term I originally looked at. I’ve been able to help them target not only those big, pie in the sky vanity terms, but to better target those terms that are lower in the funnel and more likely to convert, allowing me to target them through focused content that answers the questions they’re actually asking.”

As a top SEO analysis tool, Woorank offers free and paid options to track and report on your marketing data. You can plug in your competitors to discover which keywords they are targeting so you can to overlap with theirs. Try reporting on how keywords perform over time to really understand your industry and optimize for users in the best way possible. And most importantly understand the things your website is lacking from both a technical and content perspective as this tools can identify duplicate content, downtime, and security issues and provide guidelines on how to fix them.
ClickMeter is a no-code, no-software platform that caters to agencies, affiliates, advertisers, publishers, and developers. As one of the top 20 affiliate marketing software solutions on the market, this multifaceted tool can help save time and money on online marketing efforts. Users can access it to monitor in real-time which efforts are the most effective and profitable as well as analyze and compare the results of online promotions, from pay-per-click ads and social media to blog posting and affiliations. To expand its reach and to better help its users, ClickMeter has offices in 4 different locations worldwide.
SEMrush really is the all-inclusive SEO tool on the market. Monthly plans start at $99 a month; however, you are able to get a custom quote based upon your individual needs. SEMrush does offer discounts if you commit to a yearly plan, which could save you up to $800. Unfortunately, SEMrush does not offer a free trial, but it’s hard to imagine being unsatisfied with such powerful SEO software.

Social media marketing is not as difficult as it sounds, especially when you rely on tools like Hootsuite. With this particular tool, you can schedule and manage social media profiles for more than 30 platforms. Imagine doing this by hand, without a central dashboard to guide you. It would be enough to frustrate even the most experienced entrepreneur, let alone a new business owner. Let Hootsuite operate like the social media marketing manager it is.
GreenRope's mission is to provide the most innovative and complete sales and marketing platform, backed by the best service and support in the business, to enable maximum ROI and growth for small and mid-sized businesses. GreenRope combines both sales and marketing tools to help businesses streamline their efforts and provide a more cohesive and seamless customer experience, while being more efficient in business management. GreenRope comes with full support and training resources for success.
gShift's industry leading Web Presence Analytics Software Platform helps brands and agencies efficiently understand and improve on the impact and engagement of content across its web presence. gShift is passionate about simplifying the lives of digital marketers and have built the Content Performance Cloud, a collaboration of modules and integrated technologies in one single sign-on platform. gShift delivers this data along with insights on influencer marketing, audience development and smart URL tracking for on-site and off-site content, enabling marketers to gain a deeper understanding of true content engagement and performance.
So, we surveyed digital agencies to discover the tools that have revolutionized some part of their business. Most of the respondents were members of the Databox Partner Program, a community of 90+ agencies that track marketing and sales data in real-time so they can run more successful campaigns for clients. So, we already knew they were technically-savvy!
Serpstat is an All-in-one SEO platform which provides 5 tools: Competitor Analysis, Keyword Research, Backlink Analysis, Site Audit and Rank Tracker. Serpstat is the fastest-growing SEO tool on the market that provides comprehensive search analytics data to more than 100,000 users. With Serpstat you can accomplish way more than you think: • Find out what keywords will work best for your projects • Analyze your competitors' SEO tactics • Identify the best backlink sources • Find perfect topic ideas for your content marketing • Check your website for SEO errors • See how successful websites work with anchors • Find out what pages have the highest potential • Track the progress of your website on a daily basis in any region • Create SEO reports for your clients • Track visibility and keyword trends • Use our API to create any search analytics tool you may need

One big difference between SkimLinks and VigLinks, however, is that once you’re approved by the company, you can choose to work with any merchant or program on its platform. SkimLinks has also published a white paper discussing its partnership with Buzzfeed, giving SkimLinks a lot of credibility. SkimLinks also has a higher tier of vetted merchants called “Preferred Partner” and “VIP” that both pay higher commissions than standard merchants.
One of the most popular, effective, and easiest ways to make some extra dough online is through affiliate marketing – it’s also a great way to spread the word about your products. However, if you are busy with all of the stress that comes with your day-to-day operations, how can you find the time to devote to promoting and managing your affiliate program?

WebEngage is a marketing automation software that helps B2C companies drive more revenues from their existing customers and anonymous users. WebEngage helps companies segment their customers and engage with them in a contextual and personalized manner through various channels such as Push, In-app, SMS, Web Push, Email, On-site Notifications, On-site Surveys and On-site Feedback. Through WebEngage, companies can create complex lifecycle campaigns in seconds using the Journey Designer.
Going Viral: Marketing is all about spreading the word about your brand and what better than getting to do it online? Although a lot of web marketing efforts go viral for a few wrong reasons, if you have the right kind of content in place, half your job is done. With the online space offering some different ways to break the internet, going viral with Tapfiliate is probably one of the most straightforward methods to try out.
SkimLinks is primarily for established content producers (bloggers) who want to monetize their content. With a powerful WordPress plugin and scripts for just about any website type, setting up SkimLinks is very easy. And because you have access to all offers on their platform after you’re approved, SkimLinks is very well designed for affiliates who don’t want to spend a lot of time fiddling around with settings and other fine-tuning.

Up to 150% improvement in email campaigns open rate, by using Socital Media data to personalize content. Other results for e-commerce clients: a. 10x faster email database collection, b. Up to 9x improvement of sales conversion rate, c. Decrease of 10-20% of cart abandonment rate, d. Save up to 25% of your digital marketing spend through better segmentation of audience. Ideal for e-commerce stores in fashion, beauty, electronics and furniture/home. GDPR compliant. No need for coding. FREE TRIAL


Rob Marvin is PCMag's Associate Features Editor. He writes features, news, and trend stories on all manner of emerging technologies. Beats include: startups, business and venture capital, blockchain and cryptocurrencies, AI, augmented and virtual reality, IoT and automation, legal cannabis tech, social media, streaming, security, mobile commerce, M... See Full Bio
People flat out like listening to a person talk, as they then have the opportunity to gain insight into that individuals personality. Not only is is factually proven that a YouTube account, complete with regular YouTube videos is one of the strongest ways to get organic traffic to your site, Google also loves websites that are connected to YouTube accounts. Google actually owns YouTube, so developing a following on the site, by utilizing YTCockpit, will absolutely create high quality links that Google is going to love, which is going to end up helping to rank your site.
Affiliate marketing is a good way to make extra money. To reach the success point, you should keep track of conversions. Its earning potential is high. You can explore it by analyzing statistics and tracking the growth regularly. At this point, we want to offer you a list of well-known and useful affiliate tracking platforms that let you simplify testing, organize your campaigns, and analyze the actions.
This affiliate and digital marketing tracking software can track leads, add, calls, sales conversion, as well as networks. It tracks and optimizes the success of your internet affiliate marketing endeavors with efficacy, enabling you to operate a successful campaign. LinkTrust has a customizable interface that lets you track all types of offline and online advertising through pixels, server posts, cookies, CPA, CC, mobile traffic, and Pay-per-call. Other features include: • LinkTrust RTA (Remote Traffic Agent) • Lead distribution and management • Affiliate management • Campaign management • Customizable lead validation • Fraud detection, lead management • Real-time reporting • Mobile tracking  

But LRT’s cool feature is its “Link Detox” tool. This tool automatically scans your backlinks and shows you which links put you at risk of a Google penalty (or links that already caused a penalty). In other words, it makes identifying spammy links super easy. When I ran a test of Link Detox it was almost 100% accurate at differentiating between good and bad links.
Generating Tracking Codes: Tracking of all clicks and leads require a special unique URL which contains the affiliate id and perhaps the campaign number, that is parsed to the advertiser's site and then associated with a user cookie to identify landing page, visit date, expire date, user identification and related sales closing information. These tracking URLs are also called as tracking codes. The software can generate a code, token or shortened URL, or can track by affiliate name.
Innovative User Interface. Post Affiliate Pro has a fully customizable, easy-to-manage platform that lets you make mass payments, quick reports, map overlays, and more. It also offers multilingual support for businesses with clients in different countries. These help in reinforcing all types of affiliate marketing campaigns. Additionally, if you feel like you need auxiliary tools to back your system, they also have a selection of plug-ins to choose from.

Going Viral: Marketing is all about spreading the word about your brand and what better than getting to do it online? Although a lot of web marketing efforts go viral for a few wrong reasons, if you have the right kind of content in place, half your job is done. With the online space offering some different ways to break the internet, going viral with Tapfiliate is probably one of the most straightforward methods to try out.
Offered for free to everyone with a website, Search Console by Google lets you monitor and report on your website’s presence in Google SERP. All you need to do is verify your website by adding some code to your website or going through Google Analytics and you can submit your sitemap for indexing. Although you don’t need a Search Console account to appear in Google’s search results you can control what gets indexed and how your website is represented with this account. As an SEO checker tool Search Console can help you understand how Google and its users view your website and allow you to optimize for better performance in Google search results.
Because 2Checkout exclusively sells software and digital products, it is best suited for established influencers whose target audience is interested in buying products in this niche. But while you won’t find any physical products for sale, 2Checkout is probably the market leader in selling software of every type, including very specific use case items (like software that can convert Microsoft Word documents to PDF, for instance).
SEO Software Moz kept popping up as one of the best SEO tools that experts actually use. Some raved about how Moz was always up to date despite Google’s regular algorithm changes. Others raved about their chat portal because it allowed them to always get an insightful response to every question asked. Whether you’re looking for keyword recommendations or a site crawl, Moz is a full-service powerhouse. You can get great insights into how your website is performing but also how to improve it. They also have a free MozBar toolbar that you can download for free that allows you to see your store’s metrics while browsing any page. If you’re looking to learn more about SEO you should also consider checking out MozCon, their annual conference.

Marketing optimization and automation software for inbound marketing managers that are focused on generating targeted leads and improving sales team performance. Marketing Optimizer integrates with all popular website testing, web analytics, and landing page optimization software. You will love the fact that you can have Marketing Optimizer do for you anything that you can do manually. Whether it's moving leads through the pipeline, or sending out a brochure, Marketing Optimizer will handle it. Learn more about Marketing Optimizer


Given that I am still in reading and preparation phase, I am mainly interested to overlap my niche with real life interests so I could have motivation to produce content on regular basis. Two that I am highly interested are PC parts and Fitness. I am aware they are too general subjects with lot of sites doing the same, but my idea is to produce constant review on PC parts, Laptops, Mobile devices, Accessories all in different categories, create lists like top5 or 10 under XX budget etc. Similar approach I would use if I I decide to go with Fitness path and divide content training advice, review of fat loss methods, supplementation, nutrition etc. I am aware that this will be a long journey and that it can pass few months before sales start to kick in and that’s the risk I am ready to take. My questions are:
AWeber's suite of easy-to-use email marketing and automation tools are trusted by over 100,000 entrepreneurs, small businesses and nonprofits. Turn passive prospects into loyal customers with mobile-responsive email newsletters, engaging automated email campaigns, subscriber segmentation and management, subscriber signup forms, and more. Take advantage of our award-winning 24/7 customer support, 450+ integrations and free mobile apps to grow and manage your email lists. Learn more about AWeber Email Marketing
This is also where you can see Google's ML algorithms at work. Powered by Google Cloud Platform, the way Quick Answers and Featured Snippets are extracted gets increasingly smarter as Google introduces new innovations in deep learning and neural networks. These constantly evolving algorithms are baked into how the search engine surfaces information.
Sailthru aims to increase user engagement and conversion through smart data which marketers can use to better understand and respond to users in real time. This results in a personalized user experience in the form of targeted emails, for example, or a homepage tailored to an individual’s interests. Sailthru's clients include Business Insider, AOL . Huffington Post and Newsweek among others. The startup recently raised $19 million.
Why It Is Important: “We used to have a long process of content research, creation, design, revisions, etc. It has now been streamlined to allow anyone on our team to”design” a lead magnet for our clients. This tool has well-designed templates to choose from, you can customize colors, layout, etc… and it makes it way easier for our copywriters to put together the entire lead magnet. This speeds up the launch process and saves us money.
Campaigner helps marketers unlock the power of their customer data to create personalized, 1:1 interactions that drive incremental revenue, engagement, and increased customer life time value. With almost two decades of digital marketing experience, Campaigner has served as the email marketing platform of choice for over 100,000 customers including some of the biggest brands in Retail and Publishing. Learn more about Campaigner
JVZoo works exclusively with digital products, primarily e-commerce, online courses, and internet marketing offers. Because there are no limits placed on the number of links, buy buttons, or calls to action on a website, JVZoo can sometimes be somewhat low quality both in terms of offers as well as products. Nonetheless, it has proven itself to be a fierce competitor to companies like ClickBank.

Having a tool or software which remains inefficient can actually make the processes handled by the tool more difficult or cumbersome over time. Our analysis of SEO software ensures the benefits of the software are produced through the most efficient method available. Often times SEO software provides recommendations in addition to offering the methods to make the recommended changes or to export them into a viable format.
From my perspective, I want key info on a site with 1-2 clicks with a low memory profile in Chrome, than the ability to dive deeper again with some Chrome extensions some of which don’t play nice to each other. You seemed to have missed a few great extensions like NoFollow Simple that might be a good first pass at a website etc. I also use SimpleExtManager to group my SEO extensions which is the only way I can do this (have 150 installed extensions, with 20 on SEO).

VigLink works a bit differently than other affiliate programs in that it is specifically designed for bloggers. Instead of affiliates picking and choosing which merchants to work with, VigLink uses dynamic links that automatically change to work with merchants that VigLink has determined are offering the highest conversation rates and/or commissions at any given moment.

SkimLinks is probably best for bloggers who want to write content around the affiliate link rather than add affiliate links to existing products. SkimLinks offers a lot of tools to compare commission rates and offers in order to customize your content to optimize your income. Once nice aspect of SkimLinks is that it offers lots of products for non-US creators, including popular UK brands like John Lewis and Tesco.
Enterprise SEO platforms put all of this together—high-volume keyword monitoring with premium features like landing page alignments and optimization recommendations, plus on-demand crawling and ongoing position monitoring—but they're priced by custom quote. While the top-tier platforms give you features like in-depth keyword expansion and list management, and bells and whistles like SEO recommendations in the form of automated to-do lists, SMBs can't afford to drop thousands of dollars per month.
Ideal Setups for Each Business. The platform provides training sessions and support if a company is just getting started and needs more automation for manual tasks. One way to accomplish this is through Refersion’s Getting Started webinar, which is held twice a week. Advanced features, on the other hand, are available to businesses that require more customization in their affiliate program.
Being a part of, and especially, an owner of an affiliate program comes with a lot of responsibilities. Over here, you are not dealing alone and taking care of your marketing activities, but involved with some other people who are your affiliates and helping you promote your marketing campaign to greater networks online. With being in such a position, you are responsible for making sure that you are setting up the right commission, the right amount and the correct percentage. However, setting it up is not where the deal ends, you will now also have to keep track of each of those commissions as a conversion takes place- which is where Tapfiliate helps you out.
Transparent Automated Payments. Refersion values the importance of maintaining good relationships with its more than 16,000 merchants and 500,000 affiliates, so the commission and payment schemes are made visible to them; automated commission payouts are also made available to ensure each partner gets paid on time. Transparency establishes a strong trust in prospective partners and promoters, and makes sure they know exactly what they are signing up for. This also help avoid any issues in the future.

IdealPath is an extremely easy to use landing page creator built for small business owners who are cost and time sensitive. IdealPath's landing page creator employs proven web templates that are customizable without the need for design or development support. Even the lead and interest forms are built right into the templates! Learn more about IdealPath


George Perry, an SEM Specialist at Bandwidth raves about SEO keyword tool KWFinder. “I like that not only does it show me information on the keyword that I was searching for, but pulls in good suggestions for related terms, and how those compare (volume, CPC, difficulty, etc) to the term I originally looked at. I’ve been able to help them target not only those big, pie in the sky vanity terms, but to better target those terms that are lower in the funnel and more likely to convert, allowing me to target them through focused content that answers the questions they’re actually asking.”
Are you a young Entrepreneur? If so, we encourage you to check out our young Entrepreneurship resource center, full of the articles and information you need to help you generate ideas and start your own business as a young Entrepreneur. Or find more information at the Kauffman Foundation for Entrepreneurship or the Entrepreneurship Resources at Entrepreneurship.org
The Dashboard: No matter what pricing you decide to go ahead with, the dashboard is available for the user to take a quick look at critical metrics. It covers everything, all the tools that are required to create affiliate programs and to execute and monitor them. The dashboard plays out to be an excellent platform for the user to study and understand their campaigns. Basis the numbers reflected here, they can quickly modify their plans and move forward from there.
Oracle Bronto arms high-growth retailers with sophisticated marketing automation to maximize revenue opportunities. The Bronto Platform powers personalized, multi-channel content that generates the higher engagement need for retail success. Bronto is ideal for ecommerce retailers sending 250k+ emails/year or generating $1million+ in online revenue. Seamless integrations with any ecommerce engine enable your store to grow with Bronto, just like leading brands Rebecca Minkoff, Timex and Brooks. Learn more about Bronto Marketing Platform
HubSpot's tools can be an especially good choice for small business owners with little or no experience in internet marketing. To start with, HubSpot's tools are ready-to-use, and allow users to design their own workflows. This makes it easy to completely customize your content and segment, nurture and evaluate your sales leads in a personalized way. There's also a free SFA product for those wanting it.
Kangaroo Rewards is a Loyalty marketing platform that fosters customer engagement leading to increased retention and revenues for businesses. Kangaroo offers a very rich collection of powerful features at an affordable price that fits every budget, which makes it one of the most competitive solutions on the market today. New Businesses are able to create their loyalty program on Kangaroo Rewards in less than 2 minutes, and dressing it up to fit the look & feel of their brand.

Marketing SEO tools like SEMRush tend to be fan favorites in the SEO community. Experts love that you can easily assess your rankings and changes to them as well as new ranking opportunities. One of the most popular features of this SEO tool is the Domain Vs Domain analysis allowing you to easily compare your website to your competitors. If you’re looking for analytics reports that help you better understand your website’s search data, traffic, or even your competitors, you’ll be able to compare keywords and domains. The On-Page SEO Checker tool allows you to easily monitor your rankings as well as find some recommendations on how to improve your website’s performance.
WebEngage is a marketing automation software that helps B2C companies drive more revenues from their existing customers and anonymous users. WebEngage helps companies segment their customers and engage with them in a contextual and personalized manner through various channels such as Push, In-app, SMS, Web Push, Email, On-site Notifications, On-site Surveys and On-site Feedback. Through WebEngage, companies can create complex lifecycle campaigns in seconds using the Journey Designer. Learn more about WebEngage
Merge Marketing With Accounting. Apart from giving you real-time reports on your marketing campaign’s effectivity and profitability, AffiliateWP also helps with accounting responsibilities. It provides detailed payout logs and even lets you export all your data to CSV file for forecasting, bookkeeping, and accounting purposes. Meaning, you can save time and energy on back-office duties because you won’t have to manually input your data in a different software.  
Founded in 2002, Advanced Web Ranking is the leading desktop SEO software. It offers an integrated platform that includes rank tracking, analytics, link building and social media. Having more than 10,000 active users, Advanced Web Ranking is the SEO solution preferred by agencies. Clients include Apple, Microsoft, Amazon.com, Electronic Arts, Nvidia, MTV, Siemens, Sony and Disney. The online version - AWR Cloud, is a powerful online rank tracker suitable for both web marketers and SEO consultants. It provides you with accurate and reliable ranking results for all your SEO campaigns.
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