Blake Aylott’s, an SEO expert at Project Build Construction, favorite free SEO tool is one no one ever really talks about. “The SEO tool is called Fatrank. It’s a Chrome extension and it shows the rank for any search query you type in as for a URL as long as you’re on that URL. If I need to know how I am currently ranking for a keyword I can simply type it in a see. It is extremely accurate and live. The tool is a life saver for when a client wants to know their current ranking for something and I can tell them with 100% accuracy. Fatrank is free and should be apart of every SEO’s arsenal of tools.”
Affiliate marketing tool vNative is built around the idea of providing organizations with absolute control over their marketing campaigns. Using the software, campaigns can be built, automated, assessed and optimized from a singular dashboard. Users are allowed to tweak virtually any area of their marketing campaigns. Campaign models such as CPA, CPI, CPC, CPV AND CPI can be created using the system, which can be likewise promoted by providing advertisers, affiliates and partners access to the same. A real time view of all types of statistics can be viewed, allowing for better decision-making. vNative comes with a native API that lets the system integrate with numerous applications.
Why It Is Important: “It’s the simplest tools that can make our day-to-day work so much easier. Sometimes, we need to show our clients or each other internally how to do something inside of an application. Loom makes this easier by video recording a screen capture and the front-facing camera with audio. These quick videos helps us tremendously with collaboration and training. Wistia recently came out with a similar version of Loom called Soapbox. We’ll be checking that out too.” Editor’s note: check out ViewedIt from Vidyard too.”

Optimove’s retention automation platform leverages proprietary customer modeling technology to help marketers at online companies maximize the value of every customer. The software helps Internet businesses convert more leads, increase customer spend and engagement, reduce churn and win back more lost customers. By affecting customer behavior through highly-relevant, personalized offers and incentives, Optimove helps businesses -- including clients like Conduit and GetTaxi -- understand customers and maximize revenue.

For over 18 years, ShareASale has built itself to become the leading provider of performance marketing solutions. Designed for businesses of all sizes, they pride themselves on creating fast and efficient tools that yield accurate and streamlined results for their clients. From structuring campaigns to developing ads and data feed, they offer top-of-the-line technologies to help businesses build and grow their affiliate program. Priced at $650, this platform only charges recurring fees depending on the amount of sales you generate monthly.


Smartech is a Growth Marketing Platform with cross-channel (Email, SMS, Voice, Push Notifications, App Notifications) marketing automation, powered by Artificial Intelligence. It helps marketers and product managers LISTEN to and ANALYSE consumer behavior, and execute hyper-personalised campaigns to retain and engage users (CONVERSE). Learn more about Smartech
Post Affiliate Pro is the #1 ranked and most reviewed affiliate software on the market. It is easy to set up an operate and connects with virtually any website or payment gateway. Currently, more than 30,000 businesses trust Post Affiliate Pro as their choice for affiliate software. Post Affiliate Pro features rock-solid tracking, scalability and endless customization and grows with your needs. All at an affordable monthly fee.
Again, there are many other software brands that chose to keep their affiliate programs in-house, and the above list represents only a few of the top brands that do so. To find the platform choice of your favorite brand (be it a network or their “in-house” one) just look in their website’s footer or search for their affiliate program using your preferred search engine.
VigLink works a bit differently than other affiliate programs in that it is specifically designed for bloggers. Instead of affiliates picking and choosing which merchants to work with, VigLink uses dynamic links that automatically change to work with merchants that VigLink has determined are offering the highest conversation rates and/or commissions at any given moment.
Once you're ready to move forward, gather a pool of suitable vendors and compare services and prices. Be sure to check the terms and conditions of any subscription or contract. It's also smart to seek out third-party user reviews, and if you know someone personally who can give you a recommendation, that's even better. Don't just take the vendor's word at face value.
Geared primarily for small to midsize B2B operations, HubSpot is a leader among products available on the market today, even despite a recent Gartner evaluation finding HubSpot has not shown significant enhancement during the past 12 months. There are more than 34,000 HubSpot customers spread across 90 countries, according to the company's website.
Easy, Customizable Integration. Harnessing the power of VigLink’s various products is not as difficult as you might think. They offer a variety of customizable integration methods that can work across different websites, mobile apps, and desktop apps. Whether you are a merchant looking to sponsor content and make paid placements or a publisher interested in making extra income or expanding your influence, VigLink is sure to have options for you.
No matter your company size or industry, our cloud-based software enables you to overcome today’s most demanding website challenges. Improve content quality, work towards accessibility compliance, drive search engine traffic, meet data privacy requirements, and measure website performance and ROI—all from a single platform. All Siteimprove products enable you to turn those complex, often overwhelming website challenges into manageable tasks. - Content and Accessibility - Analytics - SEO - GDPR Visit the Product page on the Siteimprove website for more detail on the product offerings: https://siteimprove.com/en-us/products/
A VERY in-depth site audit tool. If there’s a potential SEO issue with your site (like a broken link or a title tag that’s too long), Site Condor will identify it. Even I was a bit overwhelmed with the issues it found at first. Fortunately, the tool comes packed with a “View Recommendations” button that tells you how to fix any problems that it finds.

Omnisend is the all-in-one ecommerce marketing automation platform that helps you sell more by converting your visitors and retaining your customers. Reach your customers with personalised messages using our powerful automation workflows and boost your sales. Grow your subscriber list with wide variety of signup forms and send converting newsletters created with the easy-to-use editor. Omnisend works with all ecommerce platforms including Shopify, Bigcommerce, Magento, WooCommerce and others. Learn more about Omnisend
I’ve been lucky enough to get an early access to SE Ranking and found it really user-friendly. I am very busy and I need to save time and SE Ranking is perfect for that: Setting up a site takes minutes and everything is very easy and fast to find. I just love those rankings reports SE Ranking sends every week or month. No need to login to check the rankings: You get your rankings in your email inbox and can continue working. Ann Smarty from www.seosmarty.com
Help: Very often, it so happens that you land upon a page and are completely lost as to what you should be doing next. Or the confusion is so big that you do not know what that page or feature is meant to do for you. Keeping this hurdle in mind, Tapfiliate has placed a Help button on almost every page for the user to seek out and press on in case they get stuck somewhere. All the user now has to do is, click on the button and get a clear, crisp yet helpful information on what the page is meant to do for them, and how they can best use it to their advantage. How simple is that! No query form filling, or contacting the customer care or looking for an assistance pop up on the website.
SEO content ideas. Some SEO solutions provide topic suggestions based on popularity and relevance. On top of average search rankings of a given topic, some solutions even use trending analytics on searches. They can churn out real-time data on the hottest topics at the moment. The stories are categorized and ranked based on searches, links and citations by other sites. Advanced tools even provide predictive analysis to indicate the trending topic’s direction on the next few hours, which greatly aids your decision to use the topic or not. This tool ensures your website is always relevant to the market’s interests.
WebEngage is a marketing automation software that helps B2C companies drive more revenues from their existing customers and anonymous users. WebEngage helps companies segment their customers and engage with them in a contextual and personalized manner through various channels such as Push, In-app, SMS, Web Push, Email, On-site Notifications, On-site Surveys and On-site Feedback. Through WebEngage, companies can create complex lifecycle campaigns in seconds using the Journey Designer. Learn more about WebEngage
Marketing optimization and automation software for inbound marketing managers that are focused on generating targeted leads and improving sales team performance. Marketing Optimizer integrates with all popular website testing, web analytics, and landing page optimization software. You will love the fact that you can have Marketing Optimizer do for you anything that you can do manually. Whether it's moving leads through the pipeline, or sending out a brochure, Marketing Optimizer will handle it.
Already a few months back, but Moz launched a local product to compete in the fast-growing SMB market. In a previous post, we’ve suspected to see Moz move in the SEO enterprise market, but this didn’t  seem to really happen. Their tools a great, but a lot of folks don’t think that they are exceptional, meaning other tools couldn’t provide a certain task or data in a similar way. Moz local looks solid and will compete with Yext, Placable and a bunch of other local submission services, which we’ll cover soon.
HitPath is a multichannel tracking platform. It offers qualified features on the basis of advertiser management, campaign management, communication tools, accounting tools, affiliate management, reporting engine, system management, and creative management. By listening and collecting feedback from clients every day is one of their main strategies to produce and release the right set of tools you need to keep your business sharply attuned to industry shifts.
It’s always the same story. You think of turning a profit by creating a website for your company or by opening an online shop. Soon after you will realize that your efforts do not yield any results. Nobody visits your site because nobody knows it exists. There is a lot of competition out there for people’s attention, especially on the internet. So eventually you will come across the terms “search engine optimization” (SEO) and “link building”. And this is when you will be faced with numerous SEO tools which all promise to take your website or online shop to the top positions in search engines.
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