Keri Lindenmuth’s, a Marketing Manager at Kyle David Group, go-to SEO tool is none other than Moz. She says, “My favorite feature of the tool is its ‘page optimization feature.’ It tells you exactly what steps you can make to improve the SEO of every single page on your website. For example, it will tell you to ‘Include your keyword in this page title’ or ‘Add an image with a keyword alt tag.’ This tool has substantially improved our client’s business simply by the fact that it gives increased transparency. We can compare their site’s traffic and optimization to that of their competitors. We can see which pages and search terms their competitors are performing well in and alter our web practices to compete against theirs. Without a tool like Moz, SEO really becomes a guessing game. You have no idea where you’re doing well and where you can use improvement.”
HubSpot offers a powerful inbound marketing solution as a personalized and more effective alternative to traditional marketing strategies which can tend to harass consumers. It has developed a host of marketing apps which include tools for blogging, social media, lead management and even marketing analytics that people love and respond to. Founded in 2006, the company recently raised $35 million.
Click Inc has its intuitive interface is great for those who aren’t quite comfortable with HTML, whereas the Trulink format is a wonderful tool for boosting SEO as it will directly link to your sales page rather than using a coded link. Other key features include: Insightful reports providing traffic status commissions, graphs, and sales. Click Inc. also includes popular management tools which provide you with the power of creating coupons and following up with merchants. The starter plan is available for $25 per month, and you can also opt for the $69 or $149 monthly plan.
Marketing has come a long way and evolved many times over from what it used to be. With its significant chunk moved to the online space, web-based marketing took over the world by a storm. As traditional marketing gave way to online and digital marketing, a lot more new ways of going creative and innovative came up. Businesses no longer needed to be conventional in their approach. Instead, they could not go all out and experiment with the way they market their business.
Multi-Tier Commissions. When it comes to affiliate marketing, assuring your partners a fair compensation is a significant factor in making your campaign work. However, this doesn’t mean that you should just stop there. You may also choose to incentivize affiliates for the sales of the sub-affiliates they introduced to the program. This, in turn, expands your reach even further and makes your promotional efforts even more worthwhile.
Mike Levin is the Senior SEO Director at Ziff Davis, PCMag's parent company. His career goes back 25 years to the halls of Commodore Computers, as an original Amiga fanboy to be beamed up by the mothership just as it imploded. Over his past 10 years in NYC, Mike's highlights have included leading the Apple Store, Kraft and JCPenney SEO accounts whi... See Full Bio
The last piece of the complicated SEO tool ecosystem is the enterprise tier. This roundup is geared toward SEO for small to midsize businesses (SMBs), for which these platforms are likely priced out of reach. But there's a handful of enterprise SEO software providers out there that essentially roll all of the self-service tools into one comprehensive platform. These platforms combine ongoing position monitoring, deep keyword research, and crawling with customizable reports andanalytics.
Tracking Source: Not just the location source, as previously cited, source also refers to web page originating the URL link (blog article for instance) and source type (banner, keyword, search, chatbot or other), that gives both marketers and advertisers the information to improve context and maximize click-through ratios (how many times are required to show a banner to have someone click on it) and sales conversion (how many clicks are required to have someone buy the referred product/service).
As you probably know by now, most affiliate tracking software is pretty complex to get setup! You won’t have any setup issues with LeadDyno. We designed it to be really easy to integrate with your website. Many of our E-Commerce integrations are “one-click.” For example, if you’re a Shopify store owner, you simply enter the URL of your store, give LeadDyno permission to connect with it, and you’re done. You simply do this once, and you’re ready to start rolling out links and marketing materials to your affiliates! We also provide complimentary setup help. We’re available to assist five days per week via phone, six days per week via live chat, and seven days per week via email.
Why It Is Important: “It controls our complete project management. This tool gives us a clear view of outstanding projects and allows us to organize them in any way we desire. It is also a great place for us to collaborate with team members in the same area. We can create repeating tasks for team members, lay out calendar events, store all meeting & client notes, create templates for future tasks, and review project statuses.”
Regardless of the fact that some research may make it appear as if software isn’t an area in which traditional affiliate networks are particularly strong, one may get surprised by how many top software brands run their affiliate programs on the CJs and ShareASales of the world. Additionally, there is also a number of highly specialist affiliate networks with primary focus on software of all types and kinds: from business-to-consumer (B2C) to business-to-business (B2B) software, and from downloadable to that which is offered on software-as-a-service (SaaS) basis. Finally, do not count on affiliate networks (whether traditional or specialist) only. There will be brands that do not belong to any network but run their own in-house based affiliate programs (either on their proprietary platforms, or on purchased/leased software). So, in your search for software affiliate programs you really want to look for them in three places: (i) traditional affiliate networks, (ii) software-specific networks, and (iii) in-house based affiliate programs.
Security and Privacy Policies. As part of their legal requirements, ClickMeter enforces a strict anti-spam policy and a transparent privacy policy. The former names what is considered spam, which measures to take in case a user accesses a fraudulent spam link, and how perpetrators are dealt with. On the other hand, the latter enumerates the types of data collected by ClickMeter, how these are processed, and the platform’s website cookie policy.
LinkConnector imposes a very rigorous and lengthy screening process, so you’ll need to prove that you have a high-quality website and established audience before being accepted. Despite its somewhat schizophrenic approach, LinkConnector does have some very happy long-term affiliates. And their “naked links” allow for direct connection to the merchant website without having to be rerouted via LinkConnector, which will give your website an SEO boost.
Search engine optimization (SEO) starts with keywords. WordStream's SEO software offerings include free tools that help you perform keyword research as well as organize, analyze, and act on your SEO keywords to get improved ranking on Google and other search engines. Our SEO software tools include keyword discovery tools, keyword grouping tools, and long-tail keyword tools to help you create optimized content for SEO.
With possibly the most transparent affiliate network online, we give affiliates access to stats no other program dare, including earning data, conversion stats, demographic information and seasonality trends. With ethics and consumer protection being high on the agenda, you can rest assured when working with MoreNiche you are working with an honest, trustworthy and transparent company.
HasOffers is a cloud-based performance marketing platform used by large enterprises globally. Geared towards measuring, analyzing, and optimizing your affiliate program, this software integrates mobile and desktop data to help you manage your campaigns seamlessly in one platform. You can utilize their software for as low as $279 a month when you choose from their monthly subscription plans but they also offer tailored pricing depending on your needs. For your convenience, they offer a free trial of their software to help you gauge whether or not it is the right fit for your company.
Why It Is Important: “Our clients like it and so do our prospects. I reserve all day Wednesday and Thursday for “talk” time with anyone outside our organization. I wouldn’t be able to manage my time this way without the HubSpot Meetings. HubSpot Sales tool is a justifiable buy just for the calendar alone. It does so much more. Anyone on our team who needs to coordinate with someone outside of our team has HubSpot Sales Pro for the Meetings feature. This means trainers, project managers, recruiting and sales.
Shopify has three different account types as well as standalone third-party products like themes and apps. Commissions are paid for sales of any of these products, including users who sign up for a 14-day free trial and then convert to a paid account. Shopify also has a wide range of blog posts, webinars, and video tutorials that can be linked to with the standard commission paid on any sales that are generated.
We've switched from another affiliate software to PAP. Post Affiliate Pro is a much more advanced tool and it offers a lot more features than our previous tool. We're very happy with our decision to switch to PAP. The customer support of Quality Unit is by far the best support that I have received so far. I highly recommend PAP to anyone who wants a reliable affiliate software and exceptional customer service!
SkimLinks is primarily for established content producers (bloggers) who want to monetize their content. With a powerful WordPress plugin and scripts for just about any website type, setting up SkimLinks is very easy. And because you have access to all offers on their platform after you’re approved, SkimLinks is very well designed for affiliates who don’t want to spend a lot of time fiddling around with settings and other fine-tuning.
The downside is that Shopify is only appealing for people who have physical or digital products to sell and have a need to set up a Shopify store, including site hosting, payment processing, and all the other services offered by Shopify. This can significantly narrow the appeal for this affiliate program. But if you can distinguish yourself by educating people on how to use Shopify, how it can benefit their business, and/or make them money, you could potentially big money via the affiliate program. Add in the 2 x monthly fee commission rate, and landing just a few sales of their mid-tier and top-tier products can result in significant earnings.
LinkConnector is something of a mixed bag, so it’s probably best for experienced affiliates who have become disillusioned with other networks and are looking to expand. LinkConnector’s bizarre mix of high-quality products and a low-quality dashboard make it hard to truly assess its viability, but their exclusive deals with some vendors can make it a true home run for publishers working in certain niches.

Real-Time Analytics. Discovering, compiling, and interpreting data is difficult. It is even more taxing when you need to keep tabs on multiple clicks at a time. To lighten your load, Afftrack has a real-time analytics feature that guarantees 99.999% uptime, reliability, and scalability. This way, all you have to do is sit back, relax, and watch your business as it grows.


The tool’s dashboard provides the user with an overview of the status of his website and with that a command center which displays all results of the report at one glance. Like that, the webmaster can immediately tell where there’s need for action. The results are divided into different levels of difficulty and the respective level is matched with an overall score. With only one click on the report, users can start optimizing right away.
Going Viral: Marketing is all about spreading the word about your brand and what better than getting to do it online? Although a lot of web marketing efforts go viral for a few wrong reasons, if you have the right kind of content in place, half your job is done. With the online space offering some different ways to break the internet, going viral with Tapfiliate is probably one of the most straightforward methods to try out.

As a top SEO analysis tool, Woorank offers free and paid options to track and report on your marketing data. You can plug in your competitors to discover which keywords they are targeting so you can to overlap with theirs. Try reporting on how keywords perform over time to really understand your industry and optimize for users in the best way possible. And most importantly understand the things your website is lacking from both a technical and content perspective as this tools can identify duplicate content, downtime, and security issues and provide guidelines on how to fix them.
The tools we tested in this round of reviews were judged on which do the best job of giving you the research-driven investigation tools to identify SEO opportunities ripe for growth, along with offering enterprise-grade functionality at a reasonable price. Whether one of these optimization tools is an ideal fit for your business, or you end up combining more than one for a potent SEO tool suite, this roundup will help you decide what makes the most sense for you. There's a wealth of data out there to give your business an edge and boost pages higher and higher in key search results. Make sure you've got the right SEO tools in place to seize the opportunities.
Innovative User Interface. Post Affiliate Pro has a fully customizable, easy-to-manage platform that lets you make mass payments, quick reports, map overlays, and more. It also offers multilingual support for businesses with clients in different countries. These help in reinforcing all types of affiliate marketing campaigns. Additionally, if you feel like you need auxiliary tools to back your system, they also have a selection of plug-ins to choose from.
As a small team focused on making the best keyword research tool available, we have to make some tough calls regarding how to allocate our limited resources. One of those calls was deciding not to support outdated and error-prone browsers such as Internet Explorer 6 and 7. Our apologies for any inconvenience that this may cause for you! If you want to correctly view this page, you will need to use a modern browser like Google Chrome or upgrade your browser to the latest version. We think you'll appreciate the benefits not only in using our site, but through improved performance and reliability on other websites too! Thank you for your understanding.
Cool feature: Go to “Overview”—>”Performance” to get a list of keywords that you currently rank for. Sort by “Position” so that your #1 rankings are at the top. Then scroll down until you find where you rank #10-#25 in Google’s search results. These are pages that you can sometimes push to page 1 with some extra SEO love (for example, pointing a few internal links to that page).
A Moz Pro subscription includes: access to Moz Analytics, software to track how your SEO, link building, social, content, and brand marketing efforts impact your site; Moz Research Tools that analyze your competitors' efforts, surface issues that affect your marketing performance, and show you new opportunities for outreach; and a wealth of resources for learning SEO and inbound marketing. Moz Pro starts at $99/month after a free 30-day trial.
Marketing has come a long way and evolved many times over from what it used to be. With its significant chunk moved to the online space, web-based marketing took over the world by a storm. As traditional marketing gave way to online and digital marketing, a lot more new ways of going creative and innovative came up. Businesses no longer needed to be conventional in their approach. Instead, they could not go all out and experiment with the way they market their business.
What I Used Before This: “Trello and DoInbound. We liked Trello for its ability to give a high level of overview of what we are working on, have completed, and plan to tackle next in a way that is insightful but not overwhelming to clients. And DoInbound was great at developing our internal processes and managing the delivery of services. But we had to manage two disparate systems. Teamwork, with recent changes adding a board view similar to Trello, allowed us to bring everything into one easy to manage platform.”
ActiveCampaign combines the power of email marketing, marketing automation, and sales/CRM automation. You'll be able to create powerful automated marketing and sales processes that adapt to create happier, more loyal customers. Send newsletters, design beautiful email campaigns, and keep in touch with your contacts and customers. Automate your marketing using personal and behavioral data about your contacts. Close deals faster with our refreshing new take on customer relations. Learn more about ActiveCampaign
Trumpia offers a complete text messaging solution with features like mass texting & keywords that compliment their marketing automation platform. A few advancements they offer include: Smart Targeting: send only relevant messages, Marketing Automation: carry out campaigns without human intervention, & Enterprise: set data & feature access rights. These culminate into what they call Lifecycle Engagement, helping you automatically engage customers, from signups & coupons, to ultimately feedback. Learn more about Trumpia
Covering Your Bases, Promotion-Wise. Picking a specific channel when engaging your customers may leave many of them excluded, thus lessening your chances of converting them to leads. This is why ReferralCandy allows you to utilize varying promotional strategies such as  sending email blasts, redirecting to landing pages, and giving invitations upon checkout. Another option available to companies is the creation of an embed signup in their store, with the platform offering optimized templates that can boost sales.

As a small team focused on making the best keyword research tool available, we have to make some tough calls regarding how to allocate our limited resources. One of those calls was deciding not to support outdated and error-prone browsers such as Internet Explorer 6 and 7. Our apologies for any inconvenience that this may cause for you! If you want to correctly view this page, you will need to use a modern browser like Google Chrome or upgrade your browser to the latest version. We think you'll appreciate the benefits not only in using our site, but through improved performance and reliability on other websites too! Thank you for your understanding.
Why It Is Important: “It helps me keep all of my communications straight. It integrates with the majority of the tools out there, so it eliminates redundancy. I can login to most tools with it as well, so I don’t need to remember passwords. The HubSpot CRM is an amazing tool, for example, so with the Sales Pro add-on, it supercharges the way I use my email and makes my inbox an extension of my CRM. It’s the most efficient part of my business. I love it!”
Once again you’ve knocked it out of the park, Brian. Great information. Great insight. Great content. And most importantly, it’s actionable content. I particularly like how you’ve annotated your list rather than just listing a bunch of SEO tools and then leaving it to the reader to see what they are. It’s fantastic to have a list of tools that also provides insight about the tools rather than just their titles and URL’s.

Sign up for free and start creating your first email immediately. Create pixel-perfect designs with our drag-and-drop tools and use powerful automation workflows to send relevant and personalized emails. Design beautiful, branded, and personalized emails with our email builder that look incredible in every inbox, on every device. With our list management tools, you can manage your subscribers with ease and build segments based on your own criteria.

Klaviyo is a modern marketing platform that lets ecommerce brands build an unlimited number of high-value customer relationships. Unlike other marketing software, Klaviyo does not force you to trade off between ease of use and powerful functionality. That means stores can take advantage of highly-targeted email and social marketing segmentation strategies without compromising speed. Thats why over 10,000 innovative brands like Brooklinen and Bonobos have switched to Klaviyo.


If you’re looking for a more advanced SEO tool, you might want to check out CORA. If you’re looking for an advanced SEO site audit, they don’t come cheap but they’re about as comprehensive as they get. If you’re a medium to large sized business, this is likely the type of SEO tool you’ll be using to better understand areas of weakness and opportunity for your website.
Higher Logic Marketing Automation Enterprise powered by Real Magnet helps you deliver tailored, relevant messages to your members throughout their journey with your organization. Create processes and track conversions for every stage of your member's lifecycle. Use flexible, configurable marketing automation tools to generate, manage, and measure the impact of any personalized content. Track your engagement, conversion, and campaigns with easy-to-use reporting and graphics. Learn more about Marketing Automation Ent
Automate campaign management with this web-based solution. TractionNext automates campaign workflows, triggers conversations and accelerates conversions, with visibility to email, SMS, promotions, surveys, web, and online all on the one unified platform. Our team of leading marketing experts have helped guide and deliver campaigns for some of the most globally recognised brands, such as Lion, Coca Cola Amatil and Foxtel, bringing together technology and strategy to create customer engagement.
For over 18 years, ShareASale has built itself to become the leading provider of performance marketing solutions. Designed for businesses of all sizes, they pride themselves on creating fast and efficient tools that yield accurate and streamlined results for their clients. From structuring campaigns to developing ads and data feed, they offer top-of-the-line technologies to help businesses build and grow their affiliate program. Priced at $650, this platform only charges recurring fees depending on the amount of sales you generate monthly.

LinkResearchTools makes backlink tracking its core mission and provides a wide swath of backlink analysis tools. LinkResearchTools and Majestic provide the best backlink crawling of this bunch. Aside from these two backlink powerhouses, many of the other tools we tested, such as Ahrefs, Moz Pro, Searchmetrics, SEMrush, and SpyFu, also include solid backlink tracking capabilities.


Transparent Automated Payments. Refersion values the importance of maintaining good relationships with its more than 16,000 merchants and 500,000 affiliates, so the commission and payment schemes are made visible to them; automated commission payouts are also made available to ensure each partner gets paid on time. Transparency establishes a strong trust in prospective partners and promoters, and makes sure they know exactly what they are signing up for. This also help avoid any issues in the future.
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