I’ve been trying to sort through mine. Its so hard to keep up and some tools that were great are not anymore. I have reviewed a few hundred lists like this including of course the big ones below. I also have found that Google knows when your doing heavy lifting (even without a lot of queries or scripts). Some of my tools again very simple ones will flag google and halt my search session and log me out of Chrome. I worry sometimes they will blacklist my IP. Even setting search results to 100 per page will sometimes set a flag.
Where the free Google tools can provide complementary value is in fact-checking. If you're checking out more than one of these SEO tools, you'll quickly realize this isn't an exact science. If you were to look at the PA, DA, and keyword difficulty scores across KWFinder.com, Moz, SpyFu, SEMrush, Ahrefs, AWR Cloud, and Searchmetrics for the same set of keywords, you might get different numbers across each metric separated by anywhere from a few points to dozens. If your business is unsure about an optimization campaign on a particular keyword, you can cross-check with data straight from a free AdWords account and Search Console. Another trick: Enable Incognito mode in your browser along with an extension like the free Moz Toolbar and you can run case-by-case searches on specific keywords to get an organic look at your target search results page.
Brian, nice work – filters are good but you have still given me a shopping list for every cool cocktail ingredient under the sun! What I need is a cocktail recipe recommendation. I run http://www.workingtraveller.com I hook up travellers with work from hosts around the world that need their skills. Am I better off with a ” Between the Sheets” mix of SEO Tools or the “Long Island” blend? Maybe an idea for a new post? Your SEO cocktail recommendation for 1) A one (wo)man band SEOer 2) An SEO agency with 5+ team 3) A lean startup building traffic with 3 person SEO team ( me), a major Brand’s internal SEO team etc 🙂
Hatchbuck is sales and marketing software for b2b businesses that makes it easy to nurture prospects and customers and drive more sales. Our all-in-one sales and marketing platform combines email marketing, CRM and marketing automation to turn emails into conversations, website visitors into handshakes, and customers into raving fans. We also provide marketing agencies an affordable sales and marketing platform for their clients. Hatchbuck proudly ranks highest in customer satisfaction. Learn more about Hatchbuck

Trumpia offers a complete text messaging solution with features like mass texting & keywords that compliment their marketing automation platform. A few advancements they offer include: Smart Targeting: send only relevant messages, Marketing Automation: carry out campaigns without human intervention, & Enterprise: set data & feature access rights. These culminate into what they call Lifecycle Engagement, helping you automatically engage customers, from signups & coupons, to ultimately feedback. Learn more about Trumpia


LinkConnector imposes a very rigorous and lengthy screening process, so you’ll need to prove that you have a high-quality website and established audience before being accepted. Despite its somewhat schizophrenic approach, LinkConnector does have some very happy long-term affiliates. And their “naked links” allow for direct connection to the merchant website without having to be rerouted via LinkConnector, which will give your website an SEO boost.
Use GetApp to find the best Online Marketing software and services for your needs. Our intuitive directory allows you to make an easy online Online Marketing software comparison in just a few minutes by filtering by deployment method (such as Web-based, Cloud Computing or Client-Server), operating system (including Mac, Windows, Linux, iOS, Android), pricing (including Free and Subscription), platform (including Google Apps, Salesforce, Intuit, NetSuite, SAP) and supported location.
Up to 150% improvement in email campaigns open rate, by using Socital Media data to personalize content. Other results for e-commerce clients: a. 10x faster email database collection, b. Up to 9x improvement of sales conversion rate, c. Decrease of 10-20% of cart abandonment rate, d. Save up to 25% of your digital marketing spend through better segmentation of audience. Ideal for e-commerce stores in fashion, beauty, electronics and furniture/home. GDPR compliant. No need for coding. FREE TRIAL
Shopify has three different account types as well as standalone third-party products like themes and apps. Commissions are paid for sales of any of these products, including users who sign up for a 14-day free trial and then convert to a paid account. Shopify also has a wide range of blog posts, webinars, and video tutorials that can be linked to with the standard commission paid on any sales that are generated.
The best SEO tools on this list aren’t enough. I mean, they’re definitely going to help you better understand how you can improve your website’s optimization but they won’t do the work for you. You’re going to have to put in the work to get the results you want. That means producing content that’s SEO optimized, rewriting all your manufacturer descriptions and turning them into something that suits your niche and taking what you’ve learned from these SEO tools and making adjustments. If you’re on a budget most of these tools have free features or trials you can play around with. Try them out. Think of these SEO checker tools as mentors telling you what you need to improve on. And follow their suggestions to skyrocket your growth. Your success falls on you. Take that next step.
Net-Results is the 1st choice for people buying marketing automation for the 2nd time. Achieve ROI within 3 months. Go live within your first month. Always get all the support you need, at no additional cost. No hidden costs, ever. The best-rated customer support team in the B2B marketing automation industry according to G2 Crowd. We're the marketing automation vendor that still gives a p**p and it shows. Come join the Net-Results family and start rocking. Learn more about Net-Results
Other than the general dashboard which also gives a clear understanding of where you affiliate program is taking your business,  you also have the reporting feature offered by Tapfiliate. This feature, I would say is pretty helpful when want to take a deep dive into really where your affiliate marketing efforts are headed to. This aspect of putting in an effort to drive more revenue is essential you NEED to know if your efforts are paying off or not. Reporting in my view is an absolute necessity for any tool to have, no matter the industry it is serving.
DailyStory is marketing automation made simple. We're a turn-key marketing solution that offers both a marketing automation platform and the expertise to help you successfully create your digital marketing solutions. In the platform you'll find just the right amount of features and capabilities to get the most out of your digital marketing investments. Including: email marketing, landing pages, text messaging, multi-channel campaigns, contact management and much more. Learn more about DailyStory
Thanks for all your hard work. It’s so hard to get objective reviews on stuff like this (other than useless affiliate “reviews”). I’m curious if you have any opinion on Market Samurai. I’ve used it on and off for years and I noticed it was missing from your list. I’ve always heard it was highly regarded. I was curious for your thoughts. Thanks, Syd
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Cool feature: The GKP tells you how likely someone searching for that keyword will buy something from you. How? Look at the “competition” and “top of page bid” columns. If the “competition” and “estimated bid” are high, you probably have a keyword that converts well. I put more weight on this than straight-up search volume. After all, who wants a bunch of tire kickers coming to their site?
Companies that sell products and services online should keep an eye on their ranking in search engines. Monitoring the performance of keywords and studying research-driven reports will help your company excel compared to other companies in your space. As Google continues to develop its search technology with new algorithms and advances further into artificial intelligence (AI), you'll want to stay current with search engine optimization (SEO) applications. You can "optimize" your website's placement within rankings. Read on to find out how to choose the right tools to do this.
Your time is valuable! Don’t spend it querying 5 different tools and copying results into Excel. CanIRank's SERP Analysis tool collects hundreds of data points for every keyword, including leading paid SEO tools such as Moz and SEMRush. CanIRank's Rank Tracking tool will even dig up your most valuable keyword rankings without you having to manually add them. Best of all, we monitor the results on an ongoing basis and notify you of any changes you need to pay attention to, like rank changes, competitors on the move, or new link opportunities.
Covering Your Bases, Promotion-Wise. Picking a specific channel when engaging your customers may leave many of them excluded, thus lessening your chances of converting them to leads. This is why ReferralCandy allows you to utilize varying promotional strategies such as  sending email blasts, redirecting to landing pages, and giving invitations upon checkout. Another option available to companies is the creation of an embed signup in their store, with the platform offering optimized templates that can boost sales.
Contactually's software makes it simple to stay engaged with every part of your network. You simply categorize your key contacts into Buckets, and your Contactually account will take care of the rest. That means no more worrying about who to follow-up with today, how any prior interactions went, or what to say to break the ice. With regular follow-up like this, you'll soon realize you have fewer cold, forgotten connections, and more warm, engaged relationships that are thinking of you.
Infusionsoft provides comprehensive and cost-effective marketing and sales software for small businesses. As part of its marketing suite, Infusionsoft offers marketing automation and e-commerce tools as well as CRM. Infusionsoft makes it easier for small businesses to convert leads with its all-in-one solution. The company recently raised $54 million and acquired GroSocial for what's rumored to be about $30 million.
Meet Pardot: Smarter marketing automation on the world's #1 CRM. Pardot empowers marketing and sales teams to work together to find and nurture leads, close more deals, and maximize return on investment. Pardot's lead management features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and track marketing ROI. Learn more about Pardot
StudioPress is a WordPress hosting service and framework that is designed to make setting up and running a WordPress site much simpler and easier. StudioPress comes with its own unique themes and SEO tools, collectively known as the “Genesis framework.”. Their affiliate program is solely for referrals to pay for a StudioPress framework account or buying a StudioPress theme. Previously, the affiliate program also included web hosting, but this is now managed separately by StudioPress’s owner, WPEngine.

PPC BidMax ™ (formerly Dynamic Bid Maximizer) - Pay per click management software. PPC campaign management is an incredibly time consuming task. With the release of our new PPC software you can effectively manage all your PPC programs across Google Adwords, Yahoo Search Marketing and Bing Adcenter within one simple interface. Start maximizing your campaigns ROI
During our analysis of SEO software, we spend time analyzing the accuracy of information obtained through the software and the channels and methods used to obtain information. Often times information being obtained by the software may be dated or cached in order to reduce loading times or cost over a long period of time. We ensure the tools which we recommend are using accurate and up-to-date information.

With still so many marketers relying on print materials to guide prospects through the customer journey, it’s crucial for businesses to have a way to turn their digital content into print-friendly formats. Plugins from technology like Priint allow marketers to integrate creative tools from Adobe to quickly automate the transfer of online designs to offline mediums.
PPC BidMax ™ (formerly Dynamic Bid Maximizer) - Pay per click management software. PPC campaign management is an incredibly time consuming task. With the release of our new PPC software you can effectively manage all your PPC programs across Google Adwords, Yahoo Search Marketing and Bing Adcenter within one simple interface. Start maximizing your campaigns ROI
ShortStack is a digital marketing platform built for engagement, lead collection and marketing automation. Run contests and build landing pages to increase engagement, gain followers and collect email addresses. LANDING PAGES: Build mobile-responsive landing pages in minutes using our readymade, customizable templates. CONTESTS & PROMOTIONS: From refer-a-friend and photo-vote contests to hashtag contests and simple sweepstakes, use our templates to launch a contest in minutes.
Sender makes it easy for e-commerce marketers to send automated marketing emails and drive more revenue for a fraction of the price of other email marketing providers, such as Mailchimp or ConstantContact. With 1-click integrations you can connect your Magento, WooCommerce, WordPress, PrestaShop and other webshops and send transaction emails as well as highly converting newsletters in order to grow your business. Everything you need for effective email marketing within a few clicks. Learn more about SENDER

The emfluence Marketing Platform is so intuitive, you'll swear it's built just for you. That's because it is. We're digital marketers too, so we've focused the Platform's features around what marketers need to create, track, and deploy successful digital campaigns. Take advantage of email marketing, email automation workflows, social media scheduling, surveys, landing pages, website tracking, web forms, and more.
So, we surveyed digital agencies to discover the tools that have revolutionized some part of their business. Most of the respondents were members of the Databox Partner Program, a community of 90+ agencies that track marketing and sales data in real-time so they can run more successful campaigns for clients. So, we already knew they were technically-savvy!

Sailthru aims to increase user engagement and conversion through smart data which marketers can use to better understand and respond to users in real time. This results in a personalized user experience in the form of targeted emails, for example, or a homepage tailored to an individual’s interests. Sailthru's clients include Business Insider, AOL . Huffington Post and Newsweek among others. The startup recently raised $19 million.

Some SEO tools, such as Moz, provide a keyword ranking feature that allows you to see how your keywords are functioning within search engine results pages (SERPs). The tool can also crawl your website and track the keywords you enter. This can show you your website's most popular pages, how the keywords compare to those of other websites, and suggestions for higher-ranking keywords to boost your site's user engagement.

We chose to use Post Affiliate Pro as our affiliate software, for tracking leads, registrations and sales commissions. Getting started was easy, and the support team was extremely helpful and responsive to our questions as we fine tuned our setup and testing of our campaigns prior to launching. The software provides all the functionality we were looking for, but the support we had during the setup was really what helped us make this project a success.
Sign up for free and start creating your first email immediately. Create pixel-perfect designs with our drag-and-drop tools and use powerful automation workflows to send relevant and personalized emails. Design beautiful, branded, and personalized emails with our email builder that look incredible in every inbox, on every device. With our list management tools, you can manage your subscribers with ease and build segments based on your own criteria. Learn more about Campaign Monitor
Bottom Line: LinkResearchTools is a set of SEO reporting and analysis features that delve deeper and more creatively into backlink tracking and link-focused site crawling than any other tool we tested. Its scope is limited as a standalone platform but its arsenal of backlink tools and prospecting and comparison features makes it a worthy addition to a business SEO tool suite.
In effect, VigLink works as the middleman between a publisher (blogger) and merchants by scanning the publisher’s content and automatically creating links to publishers that are chosen “in real time” based on their payout/conversation rates. This makes VigLink a very hands-off affiliate program for publishers who prefer to focus on content instead of managing their affiliate links.

I would like to know how to rank on keywords that are considered difficult to rank by some SEO tools. It depends. If you build a NICHE SITE. you can rank easily. STEPS: Sayou you want to rank for 10 KW's. 1) make a list of those KW's 2) Make a Page that offers unique content with STATS And data that you competitor do not have. Use 2 main keywords and lot of long tail semantic words here in Title and page content with 2 % density max. The page needs to be 2500 words. 3) Now do...


Why It Is Important: “It’s the simplest tools that can make our day-to-day work so much easier. Sometimes, we need to show our clients or each other internally how to do something inside of an application. Loom makes this easier by video recording a screen capture and the front-facing camera with audio. These quick videos helps us tremendously with collaboration and training. Wistia recently came out with a similar version of Loom called Soapbox. We’ll be checking that out too.” Editor’s note: check out ViewedIt from Vidyard too.”


Yesware is an email platform which makes it easier for salespeople to manage and track emails and thus close more deals. The platform tracks email opens, provides in-email analytics as well as data on user engagement. Yesware syncs seamlessly with CRMs like Salesforce, Microsoft Dynamics and Oracle CRM saving time and increasing efficiency. Yesware  raised $4 million less than a year after its initial seed funding round, making it a startup to watch this year.
HubSpot inbound marketing software helps your business get found online, convert your website traffic into leads & customers, and optimize based on your results. HubSpot provides easy tools for search engine optimization (SEO); writing blogs & creating web content (CMS); leveraging social media like Facebook, LinkedIn & Twitter; that help your company get found online. You can then convert prospects to leads to customers with landing pages, lead nurturing/intelligence & marketing analytics.
Brian, I must tell you are the reason I started again to love SEO after a couple of years I purely hated it. I used to do SEO for niche websites until 2010 with a pretty decent success and then I totally lost interest in it, started to really hate it and focused on other things instead. Now, thanks to your articles I rediscover the beauty of it(can we say this about SEO, really? :-)) Thanks, man! Honestly!
And then there are those things called affiliate networks, which are also considered as good marketing tools. They basically make it simple for affiliates (publishers) to take part of the strategies that benefit their respective websites. These networks share their website resources that advertisers or merchants may employ in their advertising efforts. It’s a lot like a mutual relationship, with affiliates being to able to produce income by helping sellers broaden their customer reach through the affiliate network. These networks generate revenue two ways: through revenue sharing and fee for action. Affiliate networks are commonly used by publishers for free but may charge an initial fees or subsequent monthly charges. So don’t confuse affiliate networks with affiliate marketing software although some of these sites are often referred to as solutions.

Why It Is Important: DRIP amplifies everything for our clients. It helps aggregate and deliver relevant and personalized content across multiple channels – with triggered marketing automations – that converts lookers into buyers. With key customer data insights, we are able to collaboratively optimize a web store, helping our clients achieve business goals while exceeding their stakeholder expectations.

HasOffers is a cloud-based performance marketing platform used by large enterprises globally. Geared towards measuring, analyzing, and optimizing your affiliate program, this software integrates mobile and desktop data to help you manage your campaigns seamlessly in one platform. You can utilize their software for as low as $279 a month when you choose from their monthly subscription plans but they also offer tailored pricing depending on your needs. For your convenience, they offer a free trial of their software to help you gauge whether or not it is the right fit for your company.
The Integrated Marketing Portal, or IMP, was developed to streamline the marketing process by bringing together your critical data, creative brand identity and marketing communications all under one easy to use SaaS platform. Imagine being able to design, print, mail, post and email compelling materials in minutes and track your campaign results, all with just a few clicks. It also enables you to create landing pages, post to social media, create digital ads and more.
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