For the purposes of our testing, we standardized keyword queries across the five tools. To test the primary ad hoc keyword search capability with each tool, we ran queries on an identical set of keywords. From there we tested not only the kinds of data and metrics the tool gave, but how it handled keyword management and organization, and what kind of optimization recommendations and suggestions the tool provided.
Online marketing software is a targeted at improving online brand awareness and online lead generation. Online marketing software include contextual advertising where selected ads of potential interest to end users are displayed in the context of their online experience. Online marketing business software is typically offered as an on-demand web-based app (SaaS). This option is more and more popular with small businesses (SMB).

Cool Feature: Go to “Acquisition” –>”Search Console”–> Landing Pages. This will bring up the pages on your site that get the most impressions and clicks from Google. Look at the CTR field to see your pages that get the best click-through-rate. Finally, apply elements from those title and description tags to pages that get a bad CTR. And watch your organic traffic move on up 🙂


We can also limit the number of characters needed for certain content requests, so that clients don’t just do a data dump on certain sections, which helps us avoid more sifting and distilling work on our side. We are also experimenting with using it for getting content for other types of projects like blog posts, ad copy, ebooks and long-form content for pillar pages.
SEO PowerSuite offers unlimited sites, keywords, and backlinks to track, and a wealth of features you won't find anywhere else, many of which are available in the free version. The catch? There isn't any. Because it's a desktop platform, we don't have to pay for hundreds of servers to process your data. That's why SEO PowerSuite is at least 3X cheaper than other SEO tools — and infinitely more flexible and feature-rich.
What I Used Before This: When we needed to collect content from clients previously, we would create a template using a google doc, and then email the document to the client. We’d ask them to fill in the blanks, but we’d have to set 100s of tasks for ourselves to make sure they got each document filled out. Then, we’d email them again, and again and again. Then, multiply that by a bunch of clients. We were pulling our hair out.
The downside is that Shopify is only appealing for people who have physical or digital products to sell and have a need to set up a Shopify store, including site hosting, payment processing, and all the other services offered by Shopify. This can significantly narrow the appeal for this affiliate program. But if you can distinguish yourself by educating people on how to use Shopify, how it can benefit their business, and/or make them money, you could potentially big money via the affiliate program. Add in the 2 x monthly fee commission rate, and landing just a few sales of their mid-tier and top-tier products can result in significant earnings.
Visual Observer is a useful tool that can be applied in a multitude of ways. Businesses can use it to monitor prices and offerings on a competitor’s website, so they can adjust their own accordingly. Programmers and web designers can use it as an automated way to keep clients updated about progress being made on their projects. Users might even find it useful to keep track of job postings, news updates, and social media posts. The possibilities are truly endless. Visual Observer’s positive features include:
Sendinblue is the best all-in-one tool for Small Businesses : Marketing Automation, Email Campaigns, Transactional Emails and SMS. You can easily increase your sales and nurture your contacts using target workflows and our scoring feature. It only takes 5 min to implement your Welcome Email or Abandoned Cart Workflows. We offer many plugins such as Wordpress, Magento, Salesforce and Woocommerce. Send 9,000 emails / month for free, and up to 40,000 emails for only $25/month.
AdScale is an AI platform, that optimizes & automates Google Ads and Facebook campaigns. Improve your digital advertising performance by 30% and more. Reduce time-consuming and repetitive tasks. Save up to 80% of time spent on campaign management. Our features: Cross-platform budget management, 24/7 bid optimization, automated personalized reports, account structure & quality score improvements, real-time alerts, click-fraud protection, insightful dashboards & more! Learn more about AdScale
The Integrated Marketing Portal, or IMP, was developed to streamline the marketing process by bringing together your critical data, creative brand identity and marketing communications all under one easy to use SaaS platform. Imagine being able to design, print, mail, post and email compelling materials in minutes and track your campaign results, all with just a few clicks. It also enables you to create landing pages, post to social media, create digital ads and more. Learn more about Integrated Marketing Portal
SEMrush will provide you with an arsenal of extremely powerful SEO tools. This software will show you where your websites rank on Google and other major search engines and provide you with recommendations to help you improve your rankings. In addition to ranking data, SEMrush can also provide you with backlink audits to help you understand which backlinks you should keep, and which ones you should abandon.
Thanks Brian – seems like I’ve tinkered with most of these. I know there’s no silver bullet to the entirety of the SEO tool landscape, but I’m curious if others have found any solution that encompasses most of the SEO requirements. I’ve recently purchased SEO PowerSuite (rank tracking, link assist, seo spyglass and website auditor) and have not made up my mind. I guess the fact that I still go to ProRankTracker and Long Tail Pro on a daily basis should tell me that no “one tool to rule them all” really exists (yet).
It’s free to join the SellHealth affiliate program, though you do have to apply and be accepted before you can start promoting their products.  Once you’re accepted, you’ll have access to a number of tools, graphics, banners and more that you can use to promote SellHealth products.  The sales are actually made at company-owned Websites, which look professional and handle all of the selling. Commissions vary, but the base rate is 30% of all sales and upsells, and SellHealth says you can earn up to $350 per sale.
Aimtell enables users to re-engage their website visitors with highly targeted mobile & desktop web push notifications. With Aimtell, visitors can subscribe to your website in 1 click. Subscribers then are automatically amplified with data including page views, geolocation, and any custom events/attributes. These data points can then be used to create highly customizable segments to send targeted push notifications to.

HasOffers is a cloud-based performance marketing platform used by large enterprises globally. Geared towards measuring, analyzing, and optimizing your affiliate program, this software integrates mobile and desktop data to help you manage your campaigns seamlessly in one platform. You can utilize their software for as low as $279 a month when you choose from their monthly subscription plans but they also offer tailored pricing depending on your needs. For your convenience, they offer a free trial of their software to help you gauge whether or not it is the right fit for your company.
Tracking Source: Not just the location source, as previously cited, source also refers to web page originating the URL link (blog article for instance) and source type (banner, keyword, search, chatbot or other), that gives both marketers and advertisers the information to improve context and maximize click-through ratios (how many times are required to show a banner to have someone click on it) and sales conversion (how many clicks are required to have someone buy the referred product/service).
Already a few months back, but Moz launched a local product to compete in the fast-growing SMB market. In a previous post, we’ve suspected to see Moz move in the SEO enterprise market, but this didn’t  seem to really happen. Their tools a great, but a lot of folks don’t think that they are exceptional, meaning other tools couldn’t provide a certain task or data in a similar way. Moz local looks solid and will compete with Yext, Placable and a bunch of other local submission services, which we’ll cover soon.
seoClarity, an SEO platform provider, leverages a disruptive approach, changing how large scale organizations think about their online marketing strategies. seoClarity combines its patented, cutting-edge technology with deep analytics, machine learning, and dedicated team members to provide a solution that’s comprehensive and scalable so marketers can make smarter decisions and prove ROI. For more information, please visit www.seoclarity.net.
There are a few other tabs as well, such as the Recurrers section where you can quickly view all the recurring commissions that you may have set up for your affiliates. However, in case if you no longer wish to set up recurring rewards or commissions, you can break down the structure entirely by either deleting the programs or by changing the commission method, or even by adjusting group settings.
SharpSpring is a comprehensive marketing automation platform with robust features, functionality & performance. It's one of the most flexible platforms on the market, offering powerful, behavior-based email marketing, native or 3rd-party CRM integration, social management tools, landing page & blog builders, universal CMS compatibility, and integration with hundreds of apps. SharpSpring is usually less than 1/3 the cost of other platforms and offers marketing agencies a special partner program. Learn more about SharpSpring
If you set out for effective affiliate marketing, that would mean you are working with a team of affiliates, all together at one point in time. Although the objective here would be converted as many sales, even if the sales numbers are not met, you should not be as disappointed. And this is because, with Tapfiliate, you get to completely rebrand your portal per your business. You get to put in your logo on the program, create a custom sub-domain, upload and promote customized branded marketing material as well as get full SSL support.
Webtexttool is made for anyone who creates web content. No matter how much you know about SEO, text conversion or keyword analyses, webtexttool makes sure you’ll create rank boosting web content! OUR SECRET: BIG DATA Webtexttool creates predictive data, by analyzing the data of all our users (anonymously). 20.000+ user generated texts are analyzed and compared to real-world outcomes. The best performing outcomes are used to better our real-time optimization tips. YOUR BENEFIT: MORE WEBSITE TRAFFIC While writing, webtexttool provides live optimization tips. Apply the suggestions and rank higher in the search engine results. SAVE TIME: NO REWORK Why spend time rewriting your text afterwards to make it SEO friendly? Use webtexttool and write an optimized text from the first time.
Liraz Postan, a Senior SEO & Content Manager at Outbrain, recommends SEMRush as one of the best SEO tools. She says, “My favorite SEO tool is SEMrush with the feature of “organic traffic insights”. This feature lets me see all my leading articles with one dashboard, along with keywords related, social shares and word count- lets you a quick overview of what’s working and where to optimize. I generally use SEMrush on my daily work, love this tool, as well as site audit to optimize our site health. We improved our site health by 100% more since we started using SEMrush, and we increased conversions by 15% more from our content pages.”

Whether you are an SEO Professional, Digital Marketing Agency, SMB or Brand, looking to increase your traffic or to monitor your site's evolution, this SEO software will provide you with best in class digital marketing strategy analysis and insights for your business. Last year alone, cognitiveSEO has helped over 11.000 SEO Professionals & Agencies recover and improve the rankings of more than 36.000 sites. How Will cognitiveSEO Help You?: - Cutting-Edge Link Audits. Easy to Understand - Identify & Prevent Unnatural Link Penalties - Instant Backlink Checker and Site Explorer - Assess Your Competitors' Link Strategy - Identify Valuable Link Opportunities - New/Lost Links Email Alerts Delivered Directly to Your Inbox - Cutting-Edge Automatic Unnatural Link Detection - Fastest Disavow Using the cognitiveSEO Link Navigator - Real-Time Penguin Monitoring - Desktop, Mobile & Local Rank Tracking on All International Markets - Uncover The SEO Visibility of Any Site - Get Instant E-Mail Alerts for SERP Changes - Benchmark Your Competitors' Rankings to Outrank Them Easier - Whitelabel the Entire Toolset and Schedule Customized PDF Reports - Take Advantage of a Fully Customizable Digital Marketing Dashboard - Audit Your Content and Identify Its Efficiency - Spot Your Site’s Strengths and Weaknesses Using the Side-by-Side Comparison


Automate campaign management with this web-based solution. TractionNext automates campaign workflows, triggers conversations and accelerates conversions, with visibility to email, SMS, promotions, surveys, web, and online all on the one unified platform. Our team of leading marketing experts have helped guide and deliver campaigns for some of the most globally recognised brands, such as Lion, Coca Cola Amatil and Foxtel, bringing together technology and strategy to create customer engagement.
Established by the founders of Savings.com and Commission Junction, Impact Radius has created quite a buzz since 2008. Its key features include: • Automation of onboarding, contracting, reporting, and tracking of direct affiliates • Call tracking • Monitoring of promo codes • SEO-friendly links • Flexible tracking options via FTP upload, Pixel, Data Post, REST API, Mobile SDKs, etc. • Integration with CRM and Salesforce.com • Real-time analytics  
Why It Is Important: “It’s the simplest tools that can make our day-to-day work so much easier. Sometimes, we need to show our clients or each other internally how to do something inside of an application. Loom makes this easier by video recording a screen capture and the front-facing camera with audio. These quick videos helps us tremendously with collaboration and training. Wistia recently came out with a similar version of Loom called Soapbox. We’ll be checking that out too.” Editor’s note: check out ViewedIt from Vidyard too.”
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