Why It Is Important: “It’s the simplest tools that can make our day-to-day work so much easier. Sometimes, we need to show our clients or each other internally how to do something inside of an application. Loom makes this easier by video recording a screen capture and the front-facing camera with audio. These quick videos helps us tremendously with collaboration and training. Wistia recently came out with a similar version of Loom called Soapbox. We’ll be checking that out too.” Editor’s note: check out ViewedIt from Vidyard too.”
MoEngage is an Intelligent Marketing Cloud that empowers companies to orchestrate campaigns across channels like push, email, in-app messaging, web push & SMS, with auto-optimization towards higher conversions powered by machine learning. By targeting your users through the right channel and at the right time, drive significant revenue gains and reduce marketing spends enormously.
Already a few months back, but Moz launched a local product to compete in the fast-growing SMB market. In a previous post, we’ve suspected to see Moz move in the SEO enterprise market, but this didn’t  seem to really happen. Their tools a great, but a lot of folks don’t think that they are exceptional, meaning other tools couldn’t provide a certain task or data in a similar way. Moz local looks solid and will compete with Yext, Placable and a bunch of other local submission services, which we’ll cover soon.
There is also a tab dedicated to conversions and commissions. This is where you will get all the information on how many and which affiliates have signed up with you, or for any of your programs. There is also a separate section that helps categorize all the different types of commissions- this comes in handy when you have set up different amounts or percentages of commissions assigned to different assets. However, use of this feature is not mandatory and can be opted to be skipped if not required for your affiliate marketing.

The substantial analysis software OnPage.org ZOOM! scours websites for error sources and optimization potentials. The crawling results are immediately being worked up for customers in an appealing and neatly arranged manner. Numerous video tutorials and useful tips help users with removing errors from the source code and assist with the use of the tool. That’s why OnPage.org ZOOM! is both suited for beginners and professionals in the field of Search Engine Optimization.
MoEngage is an Intelligent Marketing Cloud that empowers companies to orchestrate campaigns across channels like push, email, in-app messaging, web push & SMS, with auto-optimization towards higher conversions powered by machine learning. By targeting your users through the right channel and at the right time, drive significant revenue gains and reduce marketing spends enormously.
Covering Your Bases, Promotion-Wise. Picking a specific channel when engaging your customers may leave many of them excluded, thus lessening your chances of converting them to leads. This is why ReferralCandy allows you to utilize varying promotional strategies such as  sending email blasts, redirecting to landing pages, and giving invitations upon checkout. Another option available to companies is the creation of an embed signup in their store, with the platform offering optimized templates that can boost sales.
Outreach SEO. If you have a serious link-building strategy, you need this type of app. It lets you add to a database the profiles of bloggers, websites and social media influencers and sort prospects by importance for link exchange. Factors for scoring include social followers, inbound links and citations. The app also crawls the internet for the prospects’ contact details and adds these in the database. It’s a huge time-saving tool for outreach marketing allowing a single person to do what a team of researchers can achieve manually in one week.
Whether it's landing new clients or managing campaigns more efficiently, Raven helps you benchmark and monitor exactly what's important to you and your clients. Supercharge your online marketing reports with Raven's reporting engine. - Get a granular view of a website's SEO issues. - Create beautiful, interactive reports in mere seconds. - Store loads of marketing research data for unlimited reports. - Organize and store an entire link building campaign for content outreach. - Integrate 20+ data sources, including Google Analytics and Google Search Console
The Integrated Marketing Portal, or IMP, was developed to streamline the marketing process by bringing together your critical data, creative brand identity and marketing communications all under one easy to use SaaS platform. Imagine being able to design, print, mail, post and email compelling materials in minutes and track your campaign results, all with just a few clicks. It also enables you to create landing pages, post to social media, create digital ads and more.
Infusionsoft provides comprehensive and cost-effective marketing and sales software for small businesses. As part of its marketing suite, Infusionsoft offers marketing automation and e-commerce tools as well as CRM. Infusionsoft makes it easier for small businesses to convert leads with its all-in-one solution. The company recently raised $54 million and acquired GroSocial for what's rumored to be about $30 million.
This review roundup covers 10 SEO tools: Ahrefs, AWR Cloud, DeepCrawl, KWFinder.com, LinkResearchTools, Majestic, Moz Pro, Searchmetrics Essentials, SEMrush, and SpyFu. The primary function of KWFinder.com, Moz Pro, SEMrush, and SpyFu falls under keyword-focused SEO. When deciding what search topics to target and how best to focus your SEO efforts, treating keyword querying like an investigative tool is where you'll likely get the best results.
That's why PA and DA metrics often vary from tool to tool. Each ad hoc keyword tool we tested came up with slightly different numbers based on what they're pulling from Google and other sources, and how they're doing the calculating. The shortcoming of PA and DA is that, even though they give you a sense of how authoritative a page might be in the eyes of Google, they don't tell you how easy or difficult it will be to position it for a particular keyword. This difficulty is why a third, newer metric is beginning to emerge among the self-service SEO players: difficulty scores.
We provide comprehensive Internet Marketing Training that caters to all different levels of skill. From professional web-developers, to home-users looking to boost their own website, our Internet Marketing Training will give you the knowledge needed to grow your business online. Developed by SEO Service professionals, discover the inside secrets of Search Engine Marketing through our Internet Marketing training courses.
For example, let's say the keyword difficulty of a particular term is in the 80s and 90s in the top five spots on a particular search results page. Then, in positions 6-9, the difficulty scores drop down into the 50s and 60s. Using that difficulty score, a business can begin targeting that range of spots and running competitive analysis on the pages to see who your website could knock out of their spot.

Being a part of, and especially, an owner of an affiliate program comes with a lot of responsibilities. Over here, you are not dealing alone and taking care of your marketing activities, but involved with some other people who are your affiliates and helping you promote your marketing campaign to greater networks online. With being in such a position, you are responsible for making sure that you are setting up the right commission, the right amount and the correct percentage. However, setting it up is not where the deal ends, you will now also have to keep track of each of those commissions as a conversion takes place- which is where Tapfiliate helps you out.
Pay-per-click (PPC) advertising – like Google Adwords and Facebook – are getting more expensive all the time. While we invest heavily in Google Adwords ourselves here at LeadDyno, I can tell you that our click costs are constantly creeping up. Which means that next month, I know we’ll have to pay a little bit more to get the same results. Our affiliate program, on the other hand, is always profitable… because we pay our affiliates a commission based on the sales they bring us. Until they sell something, we don’t have to pay them anything. Affiliate marketing is also more scalable than pay-per-click (PPC) marketing. While there are a fixed number of relevant keywords that we (and you) can bid on and make money, there’s basically an unlimited amount of product that you can sell with affiliate partners.
Whether you are looking for tools to help you build an affiliate network, increase your brand’s visibility, or monitor your campaign, some if not all of these applications would surely be able to cater to your needs. In this article, we have listed the 20 best affiliate marketing software solutions to help you find the ideal one for your scheme. The applications mentioned here were selected based on their comprehensiveness, mobility, ease-of-use, robust features, unique inclusions, as well as value for money.
Ahrefs is a set of SEO tools that can help you in almost every aspect of content marketing. Ahrefs takes care of: - Competitor research: unveil your competitor's organic keywords, backlink strategies and PPC keywords - Link Building: find the strongest backlink opportunities in your niche - Keyword Research: get maximum relevant keyword ideas and see how hard it would be to rank - Content Research: discover the most popular content on any topic and find the best ideas for your own content - Rank Tracking: track your search rankings along with your competitors' - Mentions Monitoring: get email alerts every time you or your brand in mentioned online - Website Audit: find what SEO issues your website has and learn how to fix them. Ahrefs database has 7 billion keywords and 187 billion indexed pages. That is why Ahrefs is able to provide maximum data and accuracy to its users.

Thanks for the great list Brian. I am looking for a tool that would allow me to enter a keyword such as “electrician”. I would then want to limit the search to the local city my client is in. I would like to then get results back that show at least the top ten sites on Google and competition data that would help me to make the best decision on local keywords to try and rank for. Any suggestions?

Fuss-Free Progress Tracking. All marketing campaigns are created to serve a purpose. Be it to improve brand awareness, increase revenue, or generate leads, you should be able to track your progress every step of the way. With Ambassador, not only can you keep tabs on your affiliates and their contribution to your campaign. You may also monitor key performance indicators, so you will easily know if you are hitting your targets or if you should rethink your strategy.
Hi, Jamie! Very good list. I needed something like this for 2018 so that I know what to target in the future blogs I create. As for now, I’m comfortable using SiteGround affiliate network and it’s pretty good actually. Their hosting service is pretty much the best considered its price. I’ve tried others but SiteGround stands out. I’ll also try new affiliate networks, something from the list you have just provided. I think Amazon is too saturated at the moment, and I need a better network. 2018 will be interesting indeed.
Blitz marketing automation allows contacts to come into the system automatically from referral partners, lead vendors, telemarketers and more. Once contacts are in the system, automated, customized workflows take over to streamline the nurture process. From sending out automatic emails to leads and customers to sales staff receiving scheduled follow-up reminders, Blitz can help nurture your pipeline and keep your sales team focused on growing your business. Request a free demo or trial today! Learn more about Blitz
The old saying a picture is worth a thousand words applies even more in this scenario, as video is flat out better than any picture you could procure. A video lets the audience that you are speaking to get to know you and is a more personal way of creating content, which is why this type of tool can be so beneficial in building an audience of people that regularly come back to your videos, as well as your website.
The Integrated Marketing Portal, or IMP, was developed to streamline the marketing process by bringing together your critical data, creative brand identity and marketing communications all under one easy to use SaaS platform. Imagine being able to design, print, mail, post and email compelling materials in minutes and track your campaign results, all with just a few clicks. It also enables you to create landing pages, post to social media, create digital ads and more. Learn more about Integrated Marketing Portal
In effect, VigLink works as the middleman between a publisher (blogger) and merchants by scanning the publisher’s content and automatically creating links to publishers that are chosen “in real time” based on their payout/conversation rates. This makes VigLink a very hands-off affiliate program for publishers who prefer to focus on content instead of managing their affiliate links.
SEMrush really is the all-inclusive SEO tool on the market. Monthly plans start at $99 a month; however, you are able to get a custom quote based upon your individual needs. SEMrush does offer discounts if you commit to a yearly plan, which could save you up to $800. Unfortunately, SEMrush does not offer a free trial, but it’s hard to imagine being unsatisfied with such powerful SEO software.
Colmex Pro is the leading European Regulated CFD Broker. Offering Tier 2 CFD’s, as well as Live Equities, Indices, Commodities, Futures, and Forex, Colmex Pro offers nearly every investment vehicle available on the US Stock Market to international day traders. Coupled with their partner’s educational packages and trade room access Colmex Pro offers investors the best opportunity to grow and learn how to day trade successfully. CPA up to $1000
Want to get links from news sites like the New York Times and WSJ? The first step is to find the right journalist to reach out to. And JustReachOut makes this process MUCH easier than doing it manually. Just search for a keyword and the tool will generate a list of journalists that cover that topic. You can also pitch journalists from within the platform.
I actually think some of the best “SEO tools” are not labelled or thought of as SEO tools at all. Things like Mouseflow and Crazyegg where I can better understand how people actually use and interact with a site are super useful in helping me craft a better UX. I can imagine more and more of these types of tools will come under the umbrella of ‘SEO tools’ in 2015/16 as people start to realise that its not just about how technically sound a site is but whether the visitor accomplishes what they set out to do that day 🙂
SharpSpring is a comprehensive marketing automation platform with robust features, functionality & performance. It's one of the most flexible platforms on the market, offering powerful, behavior-based email marketing, native or 3rd-party CRM integration, social management tools, landing page & blog builders, universal CMS compatibility, and integration with hundreds of apps. SharpSpring is usually less than 1/3 the cost of other platforms and offers marketing agencies a special partner program. Learn more about SharpSpring
Ultimately, we awarded Editors' Choices to three tools: Moz Pro, SpyFu, and AWR Cloud. Moz Pro is the best overall SEO platform of the bunch, with comprehensive tooling across keyword research, position monitoring, and crawling on top of industry-leading metrics incorporated by many of the other tools in this roundup. SpyFu is the tool with the best user experience (UX) for non-SEO experts and the deepest array of ROI metrics as well as SEO lead management for an integrated digital sales and marketing team.
A performance tracker for companies and affiliates, Voluum end-to-end solutions on advertising, analytics, and affiliate marketing optimization. It allows users to buy different types of media in a wide variety of formats, gauge return on investments effectively, adjust bid strategies whenever needed, and get valuable purchasing trend insights in one platform. Cost-effective subscription plans priced at $99, $399, and $999 depending on the required data retention, tracking domains, and number of users your business requires. For large corporations who need a specific suite of tools and integrations, they also provide custom pricing options.
We love Aiva Labs because their AI platform makes our lives easier by helping streamline the conversion optimization process. Their campaign builder allows us to target, test and optimize specific on-site content based on user behavior. We can essentially retarget and customize the experience over different devices at little cost to our smaller business clients.

Why It Is Important: As a small agency we need to be as efficient as possible when delivering services and working internally. With GSuite we can work from anywhere and/or remotely and still easily collaborate on documents, spreadsheets and presentations. Email isn’t trendy or fashionable but it still is the primary method we use to communicate with each other and our customers and knowing our mail is secure and always available is something we couldn’t live without.


Webtexttool is made for anyone who creates web content. No matter how much you know about SEO, text conversion or keyword analyses, webtexttool makes sure you’ll create rank boosting web content! OUR SECRET: BIG DATA Webtexttool creates predictive data, by analyzing the data of all our users (anonymously). 20.000+ user generated texts are analyzed and compared to real-world outcomes. The best performing outcomes are used to better our real-time optimization tips. YOUR BENEFIT: MORE WEBSITE TRAFFIC While writing, webtexttool provides live optimization tips. Apply the suggestions and rank higher in the search engine results. SAVE TIME: NO REWORK Why spend time rewriting your text afterwards to make it SEO friendly? Use webtexttool and write an optimized text from the first time.
Digioh is built for marketers who have outgrown standard web form options. Thousands of customers (including Crayola, Nascar, and Soylent) choose Digioh to grow their email lists and reduce abandoned shopping carts. Targeting rules, trigger conditions, and a dynamic content editor allow for endless customizations (without writing any code). Our ecommerce features help recover up to 15% of abandoned carts. Digioh integrates with 400+ marketing tools so you can start growing your list right away.
I have been using iDevAffiliate for a number of years and love it. It just works and works so well with the various shopping carts I’ve used with Wordpress over the years. I am not technical and I find the support is second to none. In the past I’ve used the installation service and it’s been carried out very quickly and seamlessly. If you are looking for an affiliate product I totally recommend iDevAffiliate.
We concentrated on the keyword-based aspect of all the SEO tools that included the capabilities, because that's where most business users will primarily focus. Monitoring particular keywords and your existing URL positions in search rankings is important but, once you've set that up, it's largely an automated process. Automated position-monitoring features are a given in most SEO platforms and most will alert you to issues, but they don't actively improve your search position. Though in tools such as AWR Cloud, Moz Pro, and Searchmetrics, position monitoring can become a proactive process that feeds back into your SEO strategy. It can spur further keyword research and targeted site and competitor domain crawling.
Use GetApp to find the best Online Marketing software and services for your needs. Our intuitive directory allows you to make an easy online Online Marketing software comparison in just a few minutes by filtering by deployment method (such as Web-based, Cloud Computing or Client-Server), operating system (including Mac, Windows, Linux, iOS, Android), pricing (including Free and Subscription), platform (including Google Apps, Salesforce, Intuit, NetSuite, SAP) and supported location.
Pay-per-click (PPC) advertising – like Google Adwords and Facebook – are getting more expensive all the time. While we invest heavily in Google Adwords ourselves here at LeadDyno, I can tell you that our click costs are constantly creeping up. Which means that next month, I know we’ll have to pay a little bit more to get the same results. Our affiliate program, on the other hand, is always profitable… because we pay our affiliates a commission based on the sales they bring us. Until they sell something, we don’t have to pay them anything. Affiliate marketing is also more scalable than pay-per-click (PPC) marketing. While there are a fixed number of relevant keywords that we (and you) can bid on and make money, there’s basically an unlimited amount of product that you can sell with affiliate partners.

Pageflex's Distributed Marketing Platform helps multi-location enterprises maintain and grow their brands at a local level. Combining digital asset management, multichannel distribution, personalization, brand compliance, and analytics capabilities, Pageflex provides visibility and control for corporate marketing teams while enabling field teams to deliver better campaigns. Customers enjoy third-party integrations, a user-friendly interface, and a tailor-fit solution for easy adoption.
The last piece of the complicated SEO tool ecosystem is the enterprise tier. This roundup is geared toward SEO for small to midsize businesses (SMBs), for which these platforms are likely priced out of reach. But there's a handful of enterprise SEO software providers out there that essentially roll all of the self-service tools into one comprehensive platform. These platforms combine ongoing position monitoring, deep keyword research, and crawling with customizable reports andanalytics.
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