If you’re looking for a more advanced SEO tool, you might want to check out CORA. If you’re looking for an advanced SEO site audit, they don’t come cheap but they’re about as comprehensive as they get. If you’re a medium to large sized business, this is likely the type of SEO tool you’ll be using to better understand areas of weakness and opportunity for your website.

One thing that is unique about the Marketing 360® platform is it’s a combination of both talent & technology. This means, you not only get the best tools you need to market and grow your business online, but you also get a dedicated marketing team who does everything for you. This allows you to focus on running your business while we focus on driving you business.

Sendinblue is the best all-in-one tool for Small Businesses : Marketing Automation, Email Campaigns, Transactional Emails and SMS. You can easily increase your sales and nurture your contacts using target workflows and our scoring feature. It only takes 5 min to implement your Welcome Email or Abandoned Cart Workflows. We offer many plugins such as Wordpress, Magento, Salesforce and Woocommerce. Send 9,000 emails / month for free, and up to 40,000 emails for only $25/month. Learn more about Sendinblue


Optimove’s retention automation platform leverages proprietary customer modeling technology to help marketers at online companies maximize the value of every customer. The software helps Internet businesses convert more leads, increase customer spend and engagement, reduce churn and win back more lost customers. By affecting customer behavior through highly-relevant, personalized offers and incentives, Optimove helps businesses -- including clients like Conduit and GetTaxi -- understand customers and maximize revenue.

Eagan Heath, Owner of Get Found Madison, is a huge fan of the SEO tool Keywords Everywhere Chrome extension. He shares, “It allows both me and my clients to see monthly U.S. keyword search volume right on Google, which is great for brainstorming blog topic ideas. It also allows you to bulk upload lists of keywords and see the data, which Google now hides behind enormous ranges unless you pay for Google AdWords. Unbelievable value for a free tool!”
AWR Cloud, our third Editors' Choice, is rated slightly lower than Moz Pro and SpyFu as an all-in-one SEO platform. However, AWR Cloud leads the pack in ongoing position monitoring and proactive search rank tracking on top of solid overall functionality. On the ad hoc keyword research front, the KWFinder.com tool excels. DeepCrawl's laser focus on comprehensive domain scanning is unmatched for site crawling, while Ahrefs and Majetic can duke it out for the best internet-wide crawling index. When it comes to backlinks tracking, LinkResearchTools and Majestic are the top choices. SEMrush and Searchmetrics do a bit of everything.

The earning potential is massive as long as you are willing to put in the hard yards to sharpen your affiliate marketing strategies. While it can be a vexing task to manage your affiliate program along with your regular activities, you need to track its growth and analyze the statistics to keep your income from dwindling. Thankfully, you can do all that and more by leveraging affiliate marketing tracking software platforms. Here are 10 such great tracking platforms:  
CanIRank helps you find keywords where your site is already competitive, so you can achieve results quickly, with less cost and risk. Based on 2+ years of research, CanIRank’s Ranking Probability is over twice as accurate as other Keyword Difficulty tools. CanIRank is the only SEO software able to calculate a Keyword ROI Score to find the best balance between ranking difficulty and keyword value specifically for your website.

Personyze is a complete personalization and marketing automation, which turns your static website and generic emails into highly personal and relevant marketing assets. From recommendations and smart promotions to personalized content and emails, Personyze combines machine learning with powerful targeting to provide relevant experiences that drive engagement and conversion. Learn more about Personyze


ActiveDEMAND is a flexible marketing platform for digital marketing agencies and marketers. ActiveDEMAND packages range from the full-featured call tracking application for the small business marketer to the powerful Marketing Agency Portal designed for digital marketing agencies with multi-client management needs. Engage and track prospects using the integrated, comprehensive call tracking module, do more with built-in email templates, landing pages and social media.
George Perry, an SEM Specialist at Bandwidth raves about SEO keyword tool KWFinder. “I like that not only does it show me information on the keyword that I was searching for, but pulls in good suggestions for related terms, and how those compare (volume, CPC, difficulty, etc) to the term I originally looked at. I’ve been able to help them target not only those big, pie in the sky vanity terms, but to better target those terms that are lower in the funnel and more likely to convert, allowing me to target them through focused content that answers the questions they’re actually asking.”
The functions of the tool range from Keyword Monitoring to analyzing the entire website and internal linking structure. The OnPage.org standard package already starts from $119.90 per month. With the on-going analysis of numerous websites, an upgrade to the Business Account at $499.90 per month including up to 10 web projects is advisable. Larger packages such as “Agency” or “Enterprise” are offered as well and can also be customized. More about the packages here.

It’s always the same story. You think of turning a profit by creating a website for your company or by opening an online shop. Soon after you will realize that your efforts do not yield any results. Nobody visits your site because nobody knows it exists. There is a lot of competition out there for people’s attention, especially on the internet. So eventually you will come across the terms “search engine optimization” (SEO) and “link building”. And this is when you will be faced with numerous SEO tools which all promise to take your website or online shop to the top positions in search engines.
Lucy works as an AI-powered knowledge management platform. Built for the Fortune 1000 and the agencies that serve them, she combs through more data in a minute than an entire team could sift through in a yearunlocking, democratizing, and making it instantly accessible to those who need it. Powered by Equals 3 Proprietary IP and machine learning algorithms, Lucy analyzes structured and unstructured data and empowers team to do far more in much less time. You + Lucy = 3 Learn more about Lucy
Copy audit. Duplicate copies are penalized by search engines, hence, this app scours your pages for plagiarized copy. The level of plagiarism is also indicated for more in-depth analysis. The process works vice-versa also: other sites are tracked for copies that are appropriated from you. A parallel feature may be offered: copy readability, which is also a major Google ranking factor. This tool analyzes your articles for clarity and readability, but, note, it cannot accurately judge literary styles, so take the readability score with a grain of salt.
Hit Path is one the fastest and most user-friendly affiliate tracking programs available. By using state-of-the technology, Hit Path can offer a reliable and scalable multichannel tracking platform that can be customized to meet your specific needs. Among the abundance of features that Hit Path comes equipped with are: free training, 24/7 support, real-time campaign tracking, affiliate management, the Crosspub campaign accelerator, accounting module, and a white-labelled interface.
Online marketing software is a targeted at improving online brand awareness and online lead generation. Online marketing software include contextual advertising where selected ads of potential interest to end users are displayed in the context of their online experience. Online marketing business software is typically offered as an on-demand web-based app (SaaS). This option is more and more popular with small businesses (SMB).
Fully Customizable Platform. One of the major challenges in implementing affiliate marketing platforms is integrating it with your internal systems. With HasOffers’ fully customizable features, you can personalize your dashboard, build your own applications to run alongside theirs, as well as utilize a 2-way API functionality so you may work with third-party systems easily.
Difficulty scores are the SEO market's answer to the patchwork state of all the data out there. All five tools we tested stood out because they do offer some version of a difficulty metric, or one holistic 1-100 score of how difficult it would be for your page to rank organically (without paying Google) on a particular keyword. Difficulty scores are inherently subjective, and each tool calculates it uniquely. In general, it incorporates PA, DA, and other factors, including search volume on the keyword, how heavily paid search ads are influencing the results, and how the strong the competition is in each spot on the current search results page.
“I have bought books, e-books and applications about SEO, I subscribe to numerous newsletters related to SEO, but the only tool I don’t regret buying is IBP. With IBP, I have managed to place my website on the first place for my target keyword. I’m first in Yahoo & Bing and I am currently 3rd with Google. The beauty of this program is that it works with any language. All you have to do is to follow the clear instructions. Thank you IBP.”
The graphical user interface of the SEO software is an important aspect. Our analysis hones in on how well the interface caters to both experienced and new users by providing a level of customization while also providing standardization which meets the guides and tutorials produced. Having an intuitive interface which takes advantage of different features standard to operating systems and programs is certainly a benefit.
Find the best affiliate marketing software, compare and choose your affiliate marketing solution. All the best affiliate marketing software, applications and tools with user reviews and ratings. GetApp.com provides quality software, SaaS and Cloud listings for affiliate programs, affiliate tracking, affiliate internet marketing, affiliate marketing program, web marketing and affiliate network.
I’ve been trying to sort through mine. Its so hard to keep up and some tools that were great are not anymore. I have reviewed a few hundred lists like this including of course the big ones below. I also have found that Google knows when your doing heavy lifting (even without a lot of queries or scripts). Some of my tools again very simple ones will flag google and halt my search session and log me out of Chrome. I worry sometimes they will blacklist my IP. Even setting search results to 100 per page will sometimes set a flag.
Marketing optimization and automation software for inbound marketing managers that are focused on generating targeted leads and improving sales team performance. Marketing Optimizer integrates with all popular website testing, web analytics, and landing page optimization software. You will love the fact that you can have Marketing Optimizer do for you anything that you can do manually. Whether it's moving leads through the pipeline, or sending out a brochure, Marketing Optimizer will handle it. Learn more about Marketing Optimizer
For those of us who are not very clear about what multi-level marketing is, let us first get a basic understanding of this concept. Multi-level marketing is nothing but a great way to expand your seller and distributor network. It is a process where you allow your distributors to get further recruits for themselves to conduct the next level of marketing for your product. In this process, you would, of course, have to shell out a percentage of commission accordingly.
Once again you’ve knocked it out of the park, Brian. Great information. Great insight. Great content. And most importantly, it’s actionable content. I particularly like how you’ve annotated your list rather than just listing a bunch of SEO tools and then leaving it to the reader to see what they are. It’s fantastic to have a list of tools that also provides insight about the tools rather than just their titles and URL’s.
Mark's advice is pretty good - if it's not your core area of expertise, hire it out. However, with SEO, you have to be extremely careful who you hire it out to. It's entirely possible to do it completely wrong, get temporary good results for a few months, even a year, and then get slammed by a penalty. Don't hire it out to India because they use SEO tactics from 2010 bound to get you penalized. You want to hire a firm that focuses on building good content (if you don't have it already) and...
In effect, VigLink works as the middleman between a publisher (blogger) and merchants by scanning the publisher’s content and automatically creating links to publishers that are chosen “in real time” based on their payout/conversation rates. This makes VigLink a very hands-off affiliate program for publishers who prefer to focus on content instead of managing their affiliate links.
Website-specific crawlers, or software that crawls one particular website at a time, are great for analyzing your own website's SEO strengths and weaknesses; they're arguably even more useful for scoping out the competition's. Website crawlers analyze a website's URL, link structure, images, CSS scripting, associated apps, and third-party services to evaluate SEO. Not unlike how a website monitoring tool scans for a webpage's overall "health," website crawlers can identify factors such as broken links and errors, website lag, and content or metadata with low keyword density and SEO value, while mapping a website's architecture. Website crawlers can help your business improve website user experience (UX) while identifying key areas of improvement to help pages rank better. DeepCrawl is, by far, the most granular and detailed website crawler in this roundup, although Ahrefs and Majestic also provide comprehensive domain crawling and website optimization recommendations. Another major crawler we didn't test is Screaming Frog, which we'll soon discuss in the section called "The Enterprise Tier."
The Assisting Orbit: As you board a new product or a platform, it is imperative that you are taken through the entire tool before you start working on it. Doing that does not only clarify a lot of the feature but also helps you make the most of the product that you have invested in. Keeping this requirement in mind, Tapfiliate has provided an assisting orbit, a small button like feature on the top which on being pressed, give you like a tour of the tool. Once you are done taking the tour, you can go about using the features. However, if you still get stuck somewhere after taking the orbit, you can always reactivate it any time you like. For example, if you have already completed creating a program and want to move on to the next one but get stuck somewhere, this is the button that will help you out.
Most technical SEO tools scan a list of URLs and tell you about errors and opportunities that it found. What makes the new Screaming Frog SEO Log File Analyser different is that it analyzes your log files. That way you can see how search engine bots from Google and Bing interact with your site (and how often). Helpful if you run a huge site with tens of thousands (or millions) of pages.
Earning income via Target affiliates, however, requires a bit of work. Cookies expire in just seven days, and commissions can be as low as just one percent, so you’ll need to be operating a high-traffic website in order to make serious cash with this program. But with Target’s much-beloved brand reputation and vast catalog, relevant product links can be a big earner for established influencers.
Inky Bee is honestly a good tool a prominent one because it gives you easy filters that I have not seen so far. Likewise you can filter domain authority, country specific blogs, site interaction and many other filters. This tools does have a negative factor also, it shows only 20 results per page, now suppose you have filtered 5 thousand results and now divide them by 20 so it means you will get 250 pages. You can not add all the results in single attempt. That is the weak area we have found in Inky Bee.
Some SEO tools, such as Moz, provide a keyword ranking feature that allows you to see how your keywords are functioning within search engine results pages (SERPs). The tool can also crawl your website and track the keywords you enter. This can show you your website's most popular pages, how the keywords compare to those of other websites, and suggestions for higher-ranking keywords to boost your site's user engagement.
And then there are those things called affiliate networks, which are also considered as good marketing tools. They basically make it simple for affiliates (publishers) to take part of the strategies that benefit their respective websites. These networks share their website resources that advertisers or merchants may employ in their advertising efforts. It’s a lot like a mutual relationship, with affiliates being to able to produce income by helping sellers broaden their customer reach through the affiliate network. These networks generate revenue two ways: through revenue sharing and fee for action. Affiliate networks are commonly used by publishers for free but may charge an initial fees or subsequent monthly charges. So don’t confuse affiliate networks with affiliate marketing software although some of these sites are often referred to as solutions.
Are you looking for a free CRM with marketing automation? Consider Bitrix24. Free email marketing, email triggers, SMS, automation rules, lead capture, Facebook Lead Ads integration, Google Adwords integration, retargeting, audience segmentation and more. Google Analytics integration inside. Available in cloud and on-premise with open source code access. Used by 4 million companies worldwide. Learn more about Bitrix24
Flexoffers is another huge affiliate marketing network. They pay you (the affiliate) a lot faster than others in the industry. It has more than 10 years of experience in the field. While they do not offer anything that is neither groundbreaking nor revolutionary, they do provide a solid array of tools and features that will surely aid you in your campaigns. In addition to the fast payouts, Flexoffers lets you choose from thousands of affiliate programs to promote, offers various content delivery formats, and more.
Sailthru aims to increase user engagement and conversion through smart data which marketers can use to better understand and respond to users in real time. This results in a personalized user experience in the form of targeted emails, for example, or a homepage tailored to an individual’s interests. Sailthru's clients include Business Insider, AOL . Huffington Post and Newsweek among others. The startup recently raised $19 million.
It is important to note, however, that StudioPress is now a subsidiary of WPEngine which is the company that actually does the web hosting on which StudioPress’s Genesis framework runs. The affiliate program only works with choosing the StudioPress framework and themes, not the actual hosting on WPEngine. WPEngine has a separate affiliate program for its hosting services, which yes, is a bit confusing.
Once you create your program, you will be taken to the Program Page from where you can manage the entire program. On the top of the page, you will see menu options spread across separate tabs. On the over tab, you will be able to get a general view of the entire program, even recruit your affiliates, add promotional content pieces, check out the commissions and regulate them, and a lot of other things. Consider this space as your program Dashboard.

Mastering SEO optimization can be hard, especially if you’re just starting out. Fortunately, finding the best SEO tools is easy, we’ve compiled them all on this list. We reached out to over 30 SEO experts to find out what the best SEO software is and what keyword tracking tools are impressing the SEO experts. You don’t need to try all these tools, you just need to figure out which one works best for your store’s needs.
Use the Assets tab to upload all your marketing material as well as text links and make them available for your affiliates to use anytime they need to promote your program. Not just this, there will also be a separate code generated for each asset that can fetch you accurate results of which asset has generated which commission. Further, it also gives a general idea of how many affiliates are still pending and how many of them have been approved. This bit of information is extremely critical as your affiliates cannot begin their work unless you approve them through your Tapfiliate Account.
Affiliate marketing or partner marketing is one of the most cost effective online marketing channels. It's especially popular with SMB, SaaS and eCommerce. Unlike PPC, with affiliate marketing, you only pay for real sales in the form of affiliate commission. That way, you don't have to pay for advertisement which doesn't work. Affiliate marketing improves your Page Rank and SEO by having affiliates link back to your website.
ShortStack is a digital marketing platform built for engagement, lead collection and marketing automation. Run contests and build landing pages to increase engagement, gain followers and collect email addresses. LANDING PAGES: Build mobile-responsive landing pages in minutes using our readymade, customizable templates. CONTESTS & PROMOTIONS: From refer-a-friend and photo-vote contests to hashtag contests and simple sweepstakes, use our templates to launch a contest in minutes. Learn more about ShortStack
Reporting capabilities. At the basic level, the SEO software solution should be able to provide summaries for the most important metrics, such as keyword rankings, competitive comparisons, link analysis, and audit pages. The app should also enable you to visualize historical performance, the clearer to assess your SEO strategy’s success or failure.
Tieece Gordon, a Search Engine Marketer at Kumo Digital recommends the SEO tool Siteliner. He shares, “Siteliner is one of my go-to SEO tools whenever I’m presented with a new site. Identifying and remedying potential problems almost automatically improves quality and value, reduces cannibalization and adds more context to a specific page if done correctly, which is the whole reason for using this tool. For a free (paid version offering more available) tool to offer the ability to check duplicate levels, as well as broken links and reasons any pages were skipped (robots, noindex etc) though, there can be no complaints at all. The key feature here, that Siteliner does better than any other I’ve come across, is the Duplicate Content table. It simply and easily lays out URL, match words, percentage, and pages. And because it’s smart enough to skip pages with noindex tags, it’s a safe bet that most showing high percentage need to be dealt with. I’ve seen a lot of ecommerce sites relying on manufacturer descriptions, service sites that want to target multiple areas with the same text and sites with simply thin pages – sometimes a combination of these, too. I’ve seen that adding valuable and unique content has seen rankings, and in turn, sessions and conversions jump up for clients. All of this has stemmed from Siteliner. It may not be the enterprise-level, all-singing, all-dancing software that promises the world but its simplicity is perfect.”
Why It Is Important: “We’ve been able to flesh out the processes for each of our deliverables in great detail for the management of our internal team and outsourcers. We rarely send emails as we manage most of our project specific communication within the platform. Our clients have increased confidence and a better understanding of everything we do for them.”

The tool’s dashboard provides the user with an overview of the status of his website and with that a command center which displays all results of the report at one glance. Like that, the webmaster can immediately tell where there’s need for action. The results are divided into different levels of difficulty and the respective level is matched with an overall score. With only one click on the report, users can start optimizing right away.


CleverTap is a powerful mobile marketing solution that helps marketers create differentiated customer engagement strategies guaranteed to drive growth. Everyday, thousands of brands continue to build valuable relationships with their customers using CleverTaps Intelligent Mobile Marketing Platform, which provides actionable, real-time insights for building amazing customer experiences. 4,000+ global customers 1B messages each month 55B data points each month
Hi Karen, because there are so many moving parts in a successful digital marketing strategy of any size, you will be hearing different answers to your questions. I will offer you one fairly simple solution. This is a very basic perspective but if you're not very experienced, this should help you. You seem to understand that SEO & social media are 2 important components of digital marketing. There are others that are just as important but my answer is based solely on your question. Think...

While there may be many ways to promote products nowadays, nothing beats classic word-of-mouth advertising. This is why ReferralCandy, one of the top 20 affiliate marketing software solutions, was created. An eCommerce store plugin, it lets you turn customers into advocates by rewarding them for telling their friends about your products. Marketed to small and large companies, this platform lets entrepreneurs provide incentives for referrals in various forms, such as cash, store credit, discounts, or free products. You can take a 30-day risk-free trial to see if ReferralCandy is a perfect fit for your company’s needs. Subscriptions start at $49 to $3999 a month, with the latter billed annually. In addition, they charge monthly commissions on top of their base fee that increasingly lowers as you reach referral revenue milestones.


On the voice and natural language side, it's all about FAQs (frequently asked questions). Virtual assistants and smart home devices have made voice recognition and natural language processing (NLP) not only desirable but an expected search vector. To predict how to surface a business's results in a voice search, SEO professionals now need to concentrate on ranking for the common NL queries around target keywords. Google's Quick Answers exist to give its traditional text-based search results an easy NL component to pull from when Google Assistant is answering questions.
Thanks for the great list Brian. I am looking for a tool that would allow me to enter a keyword such as “electrician”. I would then want to limit the search to the local city my client is in. I would like to then get results back that show at least the top ten sites on Google and competition data that would help me to make the best decision on local keywords to try and rank for. Any suggestions?
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Trumpia offers a complete text messaging solution with features like mass texting & keywords that compliment their marketing automation platform. A few advancements they offer include: Smart Targeting: send only relevant messages, Marketing Automation: carry out campaigns without human intervention, & Enterprise: set data & feature access rights. These culminate into what they call Lifecycle Engagement, helping you automatically engage customers, from signups & coupons, to ultimately feedback. Learn more about Trumpia
SEMrush is an online visibility management and content marketing SaaS platform ensuring businesses get measurable results from online marketing. Trusted by over 3,000,000 marketing professionals, SEMrush offers solutions for companies in any industry to build, manage, and measure campaigns across all marketing channels. With 30 tools for search, content, social media and market research, data for more than 140 countries, SEMrush is now a must-have solution for all companies serious about online.

I never really knew how Google Adwords was working for me until I began tracking conversions with LeadDyno. While I always used the conversion tracking pixel that Google provides, I always found it to be imperfect. That’s because I want to measure specific $$$ amounts and sales… while Google is only able to tell me if someone made it to a certain page. Like a sign up, or “thank you” page. That’s a good start – but I need more! Specifically, I need to know what somebody bought and/or signed up for… how much they purchased… and how long they stayed with us afterwards. This is easy to do with LeadDyno. All you need to do is create a new marketing campaign tracking link – as use this link as the Target URL within Adwords. Or, if you’re advertising on Facebook, just make sure the link that you provide Facebook with is a campaign tracking link from LeadDyno. Don’t just give Facebook the link to your homepage – give them this link instead. It’s pretty much the same thing as using an affiliate link to track the effectiveness of a specific marketing campaign. Because LeadDyno is already plugged into your website – and most importantly, your E-Commerce provider – you’ll have visibility into the entire sales funnel that was generated as a result of each specific advertising campaign you are tracking. I’ve been doing online marketing for the past decade, and I can tell you this is huge. It allows me to test campaigns quickly and easily. I’m able to let our winners run, and cut our losers short.
One of the most popular, effective, and easiest ways to make some extra dough online is through affiliate marketing – it’s also a great way to spread the word about your products. However, if you are busy with all of the stress that comes with your day-to-day operations, how can you find the time to devote to promoting and managing your affiliate program?
Easy, Customizable Integration. Harnessing the power of VigLink’s various products is not as difficult as you might think. They offer a variety of customizable integration methods that can work across different websites, mobile apps, and desktop apps. Whether you are a merchant looking to sponsor content and make paid placements or a publisher interested in making extra income or expanding your influence, VigLink is sure to have options for you.
ActiveDEMAND is a flexible marketing platform for digital marketing agencies and marketers. ActiveDEMAND packages range from the full-featured call tracking application for the small business marketer to the powerful Marketing Agency Portal designed for digital marketing agencies with multi-client management needs. Engage and track prospects using the integrated, comprehensive call tracking module, do more with built-in email templates, landing pages and social media. Learn more about ActiveDEMAND
Find, Reach, and Convert Your Audience with Marketing That Works. The Alexa Marketing Stack is a software solution that helps your business get better marketing results. You’ll find all the tools you need to improve your SEO and PPC strategy, prove your success, and discover new ideas for growing your traffic. KEYWORD RESEARCH: Discover keyword ideas to increase your search traffic. Uncover content gaps your site is missing. SITE & CONTENT AUDITS: Find and fix technical problems. Get a checklist of the things that need your attention. COMPETITIVE ANALYSIS: Benchmark your site against your competitors to know where you stand and close the gap.

SocialMotus - is an affordable, all-in-one social media marketing and management tool developed to help businesses of all sizes to connect and engage with existing and potential customers through social media. SocialMotus is a social media management and monitoring tool that lets you manage, publish, monitor, engage and measure your social marketing performance for Twitter, Facebook and LinkedIn from one platform.
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