Hi Karen, because there are so many moving parts in a successful digital marketing strategy of any size, you will be hearing different answers to your questions. I will offer you one fairly simple solution. This is a very basic perspective but if you're not very experienced, this should help you. You seem to understand that SEO & social media are 2 important components of digital marketing. There are others that are just as important but my answer is based solely on your question. Think...

A VERY in-depth site audit tool. If there’s a potential SEO issue with your site (like a broken link or a title tag that’s too long), Site Condor will identify it. Even I was a bit overwhelmed with the issues it found at first. Fortunately, the tool comes packed with a “View Recommendations” button that tells you how to fix any problems that it finds.
SEO content authoring. A plugin may be available to help you insert keywords at the right places in your article. The plugin connects to your publishing platform (ex. Wordpress) and suggests keywords as you write. It may also suggest related topics to your current article for more SEO opportunities. This tool makes sure your website or blog is keyword optimized and is also useful for blog posts and landing pages.
On the whole, after signing up, you are asked to create your first affiliate program with the help of all the features available on the tool and the plan that you decide to go ahead with. It is important to note that the features that come along with the tool, no matter which plans you choose have all been designed keeping in mind the success of your business as the ultimate goal.
Morph.ai chat-based marketing automation tools help you do smart and personalized marketing on chat and convert more of your social, website and ad traffic into leads. Morph.ai provides easy tools for building rich chat experiences, running multiple Lead Generation Campaigns, add Website Widgets, Run A/B Tests, Manage Lead Lifecycle, do automated follow-ups and lead nurturing, Funnel Analytics, and Intelligent Optimisations all integrated with Facebook Messenger and Website Livechat plugin. Learn more about Morph.ai
I am a big fan of this type of content and in fact I am writing a similar post for an unrelated topic for my personal website. However, I can’t seem to find a good explainer topic on how to implement a filter system just like you use on multiple pages on this website. (As this is what makes everything so much more awesome). Can you maybe point me in the right direction on how to get this to work?
StudioPress itself is somewhat of a niche product as it is targeted to existing WordPress users who found setting up and managing a WordPress site too difficult or time-consuming. StudioPress prides itself on being easy to use, but their main claim to fame is that their hosted websites are “faster and more secure” than other WordPress hosting companies as well as using the “Genesis framework” which is supposedly more SEO friendly than other WordPress builds.
Round-the-Clock Customer Care. HasOffers provides an easy-to-use, intuitive user interface to help executives manage their affiliate marketing campaigns. But, they went above and beyond their call of duty by backing it with round-the-clock customer support. With this feature, you may tap their representatives via phone, chat, or email any time you have a question, and you can be sure that their staff will accommodate you.
So, the point is, even if there are no sales, at least your affiliates would still be promoting your products and your company, complete with proper branding! Further, there is a whole bunch of other features that can combine to create a branded experience such as – asset management which is again focused on branding, along with branded marketing material and fraud detection.

SEOQuake is considered one of the best free SEO tools. This Chrome extension acts as an SEO checker tool that performs on-page site audits, assesses both your internal and external links while also doing website comparisons to help you determine how you perform against your competitors. Other features of this SEO analysis tool include keyword analysis such as keyword density, an easy to read SEO dashboard, and an export feature that allows you to easily download and send data to key people on your team.
It’s always the same story. You think of turning a profit by creating a website for your company or by opening an online shop. Soon after you will realize that your efforts do not yield any results. Nobody visits your site because nobody knows it exists. There is a lot of competition out there for people’s attention, especially on the internet. So eventually you will come across the terms “search engine optimization” (SEO) and “link building”. And this is when you will be faced with numerous SEO tools which all promise to take your website or online shop to the top positions in search engines.
The whole point of affiliate marketing is to grow your network and expand your promotions. Your chances of making higher conversions increase overall as you build your number of affiliates. This is where the multi-language feature comes in and eradicates the language barrier. All of the features and pages of Tapfiliate are available in different languages making it easier for the users to collaborate with people from around the world!
Top-Quality Features, Seamless Integrations. Every business uses techniques and strategies that are unique to them. To help you remain true to your brand and work protocol, Ambassador’s intelligent platform is equipped with top-quality features designed to keep up with you. You may even choose from their seamless integrations to further tailor their system to your needs. To make your experience even better, this software solution offers online/offline options, mobile capabilities, and supports multiple languages and currencies.
Dragon Metrics is a complete global SEO platform, with all tools you need to measure performance, conduct research, automate the reporting process, and rank above your competitors. Track rankings, links, analytics, automatically get notified of new competitors, receive automated site audits, and much more. With support for over 10 search engines, a multi-lingual user interface, in-app translations, and many specific per-region features, Dragon Metrics the first SEO tool created for the needs of global marketers.
Wouldn’t it be helpful if you could know which keywords your competitors are targeting, which phrases Google considers related, and which terms offer the greatest potential specifically for your site? Oh yeah, and could we please sort those by search volume, ad value, and ranking difficulty? In seconds your Keyword Research is done, automatically, for every campaign you launch.
Ryan Scollon, SEO Consultant at RyanScollon.co.uk  recommends the SEO tool Majestic. He says, “My favorite SEO tool is Majestic, with its main feature allowing you to check the backlinks of a website that you specify. My favorite feature is the ability to add your own client’s site and a bunch of competitors, allowing you to easily compare a bunch of SEO metrics such as trust flow, referring domain count and external backlinks count. Not only does it help us understand the [client’s optimization] weaknesses, but it also provides a simple table that we share with our clients, so they too can understand the problems and how they stack up to their competitors. We also use Majestic to audit competitors backlinks, as we can sometimes find a handful of easy opportunities to tackle before moving onto other link building tactics.”12. 
Blitz marketing automation allows contacts to come into the system automatically from referral partners, lead vendors, telemarketers and more. Once contacts are in the system, automated, customized workflows take over to streamline the nurture process. From sending out automatic emails to leads and customers to sales staff receiving scheduled follow-up reminders, Blitz can help nurture your pipeline and keep your sales team focused on growing your business. Request a free demo or trial today! Learn more about Blitz
Competitive Income. As a small independent network, PeerFly is able to minimize commission and give affiliates and any other network an amount that is fair and upfront. Additionally, free training and learning tools are available for affiliates, and no monthly fees or minimums will be charged. The ad network also has a compliance department working full-time to make sure every process complies with existing regulations.

Simplified Communications. Coordinating is one of the most challenging aspects of marketing. This is even more difficult when you are working with individuals who are not employees of your company. With Ambassador, you can use tools that permits affiliates and brand ambassadors to access your promotional resources through a portal and allow partner agencies to directly enter leads into your CRM. This way, you won’t have to worry about forgetting to provide links or send payments.


Post Affiliate Pro is another useful affiliate marketing tracking software trusted by over 2,700 companies globally. It can link to more than 170 CMS as well as best payment gateways. Features: • Customizable interface • Themes • Multilingual support • Forced matrix • Direct tracking of links • Affiliate link styles • Fraud protection • Image, flash, and text link banners • Trends reports.
When your business has an idea about a new search topic for which you think your content has the potential to rank highly, the ability to spin up a query and investigate it right away is key. Even more importantly, the tool should give you enough data points, guidance, and recommendations to confirm whether or not that particular keyword, or a related keyword or search phrase, is an SEO battle worth fighting (and, if so, how to win). We'll get into the factors and metrics to help you make those decisions a little later.
SEO Software Moz kept popping up as one of the best SEO tools that experts actually use. Some raved about how Moz was always up to date despite Google’s regular algorithm changes. Others raved about their chat portal because it allowed them to always get an insightful response to every question asked. Whether you’re looking for keyword recommendations or a site crawl, Moz is a full-service powerhouse. You can get great insights into how your website is performing but also how to improve it. They also have a free MozBar toolbar that you can download for free that allows you to see your store’s metrics while browsing any page. If you’re looking to learn more about SEO you should also consider checking out MozCon, their annual conference.
K-Meta is a research Tool that identify the keywords and key phrases your competitors use, quickly and accurately analyze your competition's website, create strategy with smart semantic keyword research metrics, enhance web content using detailed, informative reports, optimize contextual ad campaigns with high-performing keywords and evaluate keyword effectiveness to fine-tune SEO budget.

Easy, Customizable Integration. Harnessing the power of VigLink’s various products is not as difficult as you might think. They offer a variety of customizable integration methods that can work across different websites, mobile apps, and desktop apps. Whether you are a merchant looking to sponsor content and make paid placements or a publisher interested in making extra income or expanding your influence, VigLink is sure to have options for you.

Autodesk is a world leader in 3D design, engineering, and entertainment software. Autodesk makes software for people who make things. If you’ve ever driven a high-performance car, admired a towering skyscraper, used a smartphone, or watched a great film, chances are you’ve experienced what millions of Autodesk customers are doing with our software.
Yesware is an email platform which makes it easier for salespeople to manage and track emails and thus close more deals. The platform tracks email opens, provides in-email analytics as well as data on user engagement. Yesware syncs seamlessly with CRMs like Salesforce, Microsoft Dynamics and Oracle CRM saving time and increasing efficiency. Yesware  raised $4 million less than a year after its initial seed funding round, making it a startup to watch this year.

Previously known as Affiliate Window but now officially referred to as “AWIN” after acquiring Zanox a few years ago, this network claims to work with over 13,000 active advertisers and 100,000 publishers (affiliates). Founded in Germany, AWIN’s merchants primarily hail from Europe (especially Great Britain) although the U.S. network is growing rapidly. AWIN is currently active in 11 countries.
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The last piece of the complicated SEO tool ecosystem is the enterprise tier. This roundup is geared toward SEO for small to midsize businesses (SMBs), for which these platforms are likely priced out of reach. But there's a handful of enterprise SEO software providers out there that essentially roll all of the self-service tools into one comprehensive platform. These platforms combine ongoing position monitoring, deep keyword research, and crawling with customizable reports andanalytics.
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