SpyFu is a competitive intelligence tool for search marketers. You can type in a domain to see all of the keywords it ranks for (including the content that ranks), the ads it buys on Google, and an estimation of how they compare to their competitors in the marketplace. You can also type in a keyword to find the domains that buy it, the domains that rank for it, and how that has changed over time. With deep insights into both SEO and PPC, SpyFu is a solid tool for people who are starting a campaign and those who are improving what is already in motion.
LocalVox is a platform for local, social and mobile marketing for businesses, helping them generate news and engage local customers across the web, a network of local publishers, mobile, social media, email newsletters and search. After raising a total of $8.65 million and acquiring Postling in late 2012, LocalVox looks set to transform how local businesses market themselves.
Merge Marketing With Accounting. Apart from giving you real-time reports on your marketing campaign’s effectivity and profitability, AffiliateWP also helps with accounting responsibilities. It provides detailed payout logs and even lets you export all your data to CSV file for forecasting, bookkeeping, and accounting purposes. Meaning, you can save time and energy on back-office duties because you won’t have to manually input your data in a different software.  
This is literally amazing… I learned more about how to create high quality content from reading this post as a side-win, so thanks! I actually want to know what the difference is between SEMRush and Ahrefs or Majestic. I called and talked to the SEMrush guys and they couldn’t really explain it. Also, I have been wondering why social platforms don’t show up in SEMrush backlink reporting. Any additional thoughts on whether it’s actually necessary to supplement SEMrush backlink data and why directories and social platforms don’t show up there?
In today’s knowledge economy, the marketing landscape for businesses has changed dramatically. Companies that hope to effectively spread the word about their offerings, attract customers, engage with them and ultimately retain them, need to adapt to these changes. Those that fail to do so will fall behind. Below are 15 great marketing softwares that can help companies remain relevant and master marketing in the digital age:

Once you're ready to move forward, gather a pool of suitable vendors and compare services and prices. Be sure to check the terms and conditions of any subscription or contract. It's also smart to seek out third-party user reviews, and if you know someone personally who can give you a recommendation, that's even better. Don't just take the vendor's word at face value.
UpCity is an online marketplace that connects businesses with qualified agencies and digital marketing service providers. The company provides a comprehensive directory of trusted marketing service providers in local markets and across industry verticals. For agencies, UpCity’s Agency Growth Engine helps drive top-line revenue growth for agencies in a scalable manner. The Growth Engine helps agencies Promote their business through UpCity’s online marketplace, provides People to help scale marketing services operations, and drives efficiency through UpCity’s proprietary Product via white-label reporting and project management.
ClickMeter is a no-code, no-software platform that caters to agencies, affiliates, advertisers, publishers, and developers. As one of the top 20 affiliate marketing software solutions on the market, this multifaceted tool can help save time and money on online marketing efforts. Users can access it to monitor in real-time which efforts are the most effective and profitable as well as analyze and compare the results of online promotions, from pay-per-click ads and social media to blog posting and affiliations. To expand its reach and to better help its users, ClickMeter has offices in 4 different locations worldwide.
Conductor is the world's leading organic marketing company. Our content intelligence platform, Conductor Searchlight, generates customer intent insights that lead to compelling content, increased traffic, and higher organic marketing ROI. Conductor's technology enables marketers to understand their prospective customers' intent by revealing the trends and topics they are searching for at every phase of purchase process. Customizable dashboards and workflows guide marketers through the content creation process, empowering them to continuously measure, refine, and demonstrate the effectiveness of their SEO and content marketing efforts. We also offer services and support that empower marketing teams to drive results and put their customers' first. Conductor's forward-thinking customers include global brands like Citibank and WeWork, emerging leaders like Madison Reed and JustFab, and leading agencies like iProspect and Acronym. Conductor was ranked #38 by Inc. Magazine in its Fastest Growing Private Companies list, and has been recognized as one of the Best Places to Work in America for seven years running.
Fully Customizable Platform. One of the major challenges in implementing affiliate marketing platforms is integrating it with your internal systems. With HasOffers’ fully customizable features, you can personalize your dashboard, build your own applications to run alongside theirs, as well as utilize a 2-way API functionality so you may work with third-party systems easily.
Scalability. Scalability is important to any business process. It gives you the flexibility to meet your growing needs. Make sure your SEO tool can expand its functionalities either by integration with third-party apps, customization of the features or via add-ons. For example, can the tool adapt to the mobile platform? Does it have a browser plugin or publishing platform plugin that complements the app?
After being founded by twin brothers Lucas and Lee Brown in 2009, this white-labeled affiliate tracking software has become an industry leader thanks to being innovative and featuring a system that is reliable, scalable, and flexible. Some of the standout features include a two-way API, unlimited amount of affiliates, fraud protection, dedicated solutions option, a mail room, and the ability to convert currencies.
ActiveDEMAND is a flexible marketing platform for digital marketing agencies and marketers. ActiveDEMAND packages range from the full-featured call tracking application for the small business marketer to the powerful Marketing Agency Portal designed for digital marketing agencies with multi-client management needs. Engage and track prospects using the integrated, comprehensive call tracking module, do more with built-in email templates, landing pages and social media.
24/7 Customer Support. You will never know when you’ll experience glitches in whatever technology you use for your business operations. While it is easy to resolve for large enterprises with in-house IT experts, it may be more challenging for small businesses. This is why AffTrack offers all-around, 24/7 support, so that all users may get the assistance they need with minimal downtime.
Hey Greg, I use SEO PowerSuite as well and I also get the frequent application updates. But my Rank Tracker projects seem to save OK and pick up seamlessly. Sometimes I have to pick the file version I want to save or recover, but it still works OK after the update. I only have a couple of Rank Tracker projects active right now. Maybe you can contact their support to see what’s up.

SEMrush will also help you with keyword research, domain vs. domain comparisons, custom reporting, overall site audits, optimization progress tracking, brand monitoring services, and organic traffic insights. SEMrush will also provide you with content insights by updating you on current industry trends, and engagement data to help you understand what content is working across your websites.
Hey Brian, I have been following you since a couple of months now. That’s a cool list of tools and I have used some of them. Can you just post something on how to optimize App in Google Play store. Or some tools for ASO, or may be some techniques for ranking a mobile App in Play store and App Store? I went through Moz and Search Engine Journal but looking from something concrete from your side. Awaiting your response!
A tool, no matter how great its features might be, is of no use if it cannot deliver a good user experience. To elaborate on this aspect, the User Experience is mostly about how a person feels while interacting with a product or a platform. And if that feeling is turned into that of confusion or irritation, the product is most likely going to lose its user.
Offered for free to everyone with a website, Search Console by Google lets you monitor and report on your website’s presence in Google SERP. All you need to do is verify your website by adding some code to your website or going through Google Analytics and you can submit your sitemap for indexing. Although you don’t need a Search Console account to appear in Google’s search results you can control what gets indexed and how your website is represented with this account. As an SEO checker tool Search Console can help you understand how Google and its users view your website and allow you to optimize for better performance in Google search results.
Blitz marketing automation allows contacts to come into the system automatically from referral partners, lead vendors, telemarketers and more. Once contacts are in the system, automated, customized workflows take over to streamline the nurture process. From sending out automatic emails to leads and customers to sales staff receiving scheduled follow-up reminders, Blitz can help nurture your pipeline and keep your sales team focused on growing your business. Request a free demo or trial today!
Shopify has three different account types as well as standalone third-party products like themes and apps. Commissions are paid for sales of any of these products, including users who sign up for a 14-day free trial and then convert to a paid account. Shopify also has a wide range of blog posts, webinars, and video tutorials that can be linked to with the standard commission paid on any sales that are generated.

Inspired by the need to create innovative tools for merchants and affiliates, AvantLink aims to provide better data, reporting, transparency, and support for those utilizing an affiliate marketing strategy. Accessible via Windows and Mac, this software solution lets you pull reports, create ad campaigns, plan paid placements, and make custom tracking links without having to switch from app to app. It also gives granular details on the sales, clicks, and impressions of your affiliates through real-time reporting. Perfect for small businesses, medium-sized companies, and large enterprises, this cloud-hosted application offers a quote-based pricing plans.
Use GetApp to find the best Online Marketing software and services for your needs. Our intuitive directory allows you to make an easy online Online Marketing software comparison in just a few minutes by filtering by deployment method (such as Web-based, Cloud Computing or Client-Server), operating system (including Mac, Windows, Linux, iOS, Android), pricing (including Free and Subscription), platform (including Google Apps, Salesforce, Intuit, NetSuite, SAP) and supported location.
Meet Pardot: Smarter marketing automation on the world's #1 CRM. Pardot empowers marketing and sales teams to work together to find and nurture leads, close more deals, and maximize return on investment. Pardot's lead management features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and track marketing ROI. Learn more about Pardot
“I have bought books, e-books and applications about SEO, I subscribe to numerous newsletters related to SEO, but the only tool I don’t regret buying is IBP. With IBP, I have managed to place my website on the first place for my target keyword. I’m first in Yahoo & Bing and I am currently 3rd with Google. The beauty of this program is that it works with any language. All you have to do is to follow the clear instructions. Thank you IBP.”

Thanks for all your hard work. It’s so hard to get objective reviews on stuff like this (other than useless affiliate “reviews”). I’m curious if you have any opinion on Market Samurai. I’ve used it on and off for years and I noticed it was missing from your list. I’ve always heard it was highly regarded. I was curious for your thoughts. Thanks, Syd
Online marketing software is a targeted at improving online brand awareness and online lead generation. Online marketing software include contextual advertising where selected ads of potential interest to end users are displayed in the context of their online experience. Online marketing business software is typically offered as an on-demand web-based app (SaaS). This option is more and more popular with small businesses (SMB).
As you may have noticed, the above list is merely alphabetical. Keep also in mind that many of the above are significantly broader than a pure “affiliate network”. Some of them provide true all-in-one solutions that empower software vendors with everything needed to sell their product online (from online interfaces to payment processing, and much more).

I've been using SE Ranking for tracking my progress in getting to the first page of Google for Qeryz for my target keywords. It's done a phenomenal job of keeping itself accurate - which sets it apart from all other rank tracking tools I've used in the past. That alone is reason enough for me to use and stay with SE Ranking amongst other things. Sean Si from Qeryz.com


Again, there are many other software brands that chose to keep their affiliate programs in-house, and the above list represents only a few of the top brands that do so. To find the platform choice of your favorite brand (be it a network or their “in-house” one) just look in their website’s footer or search for their affiliate program using your preferred search engine.
Why It Is Important: “With the complex workings of an agency, we couldn’t live without setting up complex task logic (repeating tasks automatically, assigning multiple people to complete a task, task dependencies), creating milestones for important dates and time tracking for accurate client billing. In addition to the typical project management features like being able to see which tasks are ahead / behind, keeping all of project messages in one place and organizing all our important documents, Teamwork helps us manage how we’re using other tools and how we’re managing our time for peak performance!”

Tracking Source: Not just the location source, as previously cited, source also refers to web page originating the URL link (blog article for instance) and source type (banner, keyword, search, chatbot or other), that gives both marketers and advertisers the information to improve context and maximize click-through ratios (how many times are required to show a banner to have someone click on it) and sales conversion (how many clicks are required to have someone buy the referred product/service).


Affiliate software is software that let's you track clicks and signups and assign them to the right affiliates with the option of reports and payouts. Affiliate software is used to run an in-house affiliate program with the advantage of complete customization and ability to control and manage your affiliates, commissions and setups. Starting an affiliate program with affiliate software Post Affiliate Pro is fairly easy even non-tech professionals.
Trusted by 200,000,000 users worldwide, ClickBank is an internet retailer that caters to small, medium-sized, and large businesses. They help companies expand their reach with the help of their huge network of digital marketing experts. Available for utilization via desktop, this cloud-hosted software is also mobile-optimized, so you can work on-the-go. They even have a support team and Knowledge Base that lets you get the assistance you require when you need it to make user experience easier. Offering a one-time activation fee of $49.45, ClickBank is one of the most affordable affiliate marketing software solutions on this list.
UpCity is an online marketplace that connects businesses with qualified agencies and digital marketing service providers. The company provides a comprehensive directory of trusted marketing service providers in local markets and across industry verticals. For agencies, UpCity’s Agency Growth Engine helps drive top-line revenue growth for agencies in a scalable manner. The Growth Engine helps agencies Promote their business through UpCity’s online marketplace, provides People to help scale marketing services operations, and drives efficiency through UpCity’s proprietary Product via white-label reporting and project management.
AWeber's suite of easy-to-use email marketing and automation tools are trusted by over 100,000 entrepreneurs, small businesses and nonprofits. Turn passive prospects into loyal customers with mobile-responsive email newsletters, engaging automated email campaigns, subscriber segmentation and management, subscriber signup forms, and more. Take advantage of our award-winning 24/7 customer support, 450+ integrations and free mobile apps to grow and manage your email lists. Learn more about AWeber Email Marketing
Best Forex Partners (BFP) was established in 2011 by a group of international financiers and global online marketing professionals who saw a need to change the nature of affiliate marketing for the better.  In a few short years they combined their over 60 years of combined financial and marketing experience to create a new way to affiliate market and have never looked back!
Simplified Communications. Coordinating is one of the most challenging aspects of marketing. This is even more difficult when you are working with individuals who are not employees of your company. With Ambassador, you can use tools that permits affiliates and brand ambassadors to access your promotional resources through a portal and allow partner agencies to directly enter leads into your CRM. This way, you won’t have to worry about forgetting to provide links or send payments.
Team Member Feature. As you are busy running your business, you don’t always have time to log in to Tapfiliate and handle every new task that needs to be done. With this platform, you can grant trusted colleagues limited access to your account so they can learn how to use it to help you run the affiliate marketing side of the business. You can set what each team member can and can’t access. Please take note, however, that this feature is only available for users with a Pro or Enterprise subscription plan.
Blake Aylott’s, an SEO expert at Project Build Construction, favorite free SEO tool is one no one ever really talks about. “The SEO tool is called Fatrank. It’s a Chrome extension and it shows the rank for any search query you type in as for a URL as long as you’re on that URL. If I need to know how I am currently ranking for a keyword I can simply type it in a see. It is extremely accurate and live. The tool is a life saver for when a client wants to know their current ranking for something and I can tell them with 100% accuracy. Fatrank is free and should be apart of every SEO’s arsenal of tools.”
Link Insertion Made Hassle-Free. Inserting affiliate links within your website content is as easy as incorporating javascript snippets into the your site template. If you don’t have time to find potential links, fret not. VigLink offers an automatic link insertion feature that takes care of finding where to insert affiliate links, so you can focus on what you do best–producing new content.
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