When your business has an idea about a new search topic for which you think your content has the potential to rank highly, the ability to spin up a query and investigate it right away is key. Even more importantly, the tool should give you enough data points, guidance, and recommendations to confirm whether or not that particular keyword, or a related keyword or search phrase, is an SEO battle worth fighting (and, if so, how to win). We'll get into the factors and metrics to help you make those decisions a little later.
Use GetApp to find the best Affiliate Marketing software and services for your needs. Our intuitive directory allows you to make an easy online Affiliate Marketing software comparison in just a few minutes by filtering by deployment method (such as Web-based, Cloud Computing or Client-Server), operating system (including Mac, Windows, Linux, iOS, Android), pricing (including Free and Subscription), platform (including Google Apps, Salesforce, Intuit, NetSuite, SAP) and supported location.
Unfortunately, the 2Checkout dashboard is a bit limited in scope, making it difficult to get any metrics on conversion rates or even sorting by commission payouts. The workaround is to go to the Avangate store, which does list their best-selling products, and then search for these on the affiliate dashboard. That being said, 2Checkout does offer products from more than 4,000 different vendors, making it the leading affiliate network for software and digital products.

SEO Chrome extensions like Fat Rank allow you to easily analyze your website’s performance. This SEO keyword tool lets you know the ranking of your keywords. You can add keywords to your search to find out what your rank is per page for each keyword you optimized for. If you don’t rank for the top 100 results, it’ll tell you that you’re not ranking for that keyword. This information allows you to better optimize your online store for that keyword so you can make adjustments as needed.
Has Offers Tracking Software is the preferred choice of over 11,500 online businesses. Accommodating global brands such as Social, Living Social, and Zynga, among others, you can rest assured that this software is replete with all the features you’ll need to operate and maintain a profitable affiliate marketing program. Some unique features include: Fraud protection, unlimited affiliates, 99% tracking uptime, comprehensive API, superior measurement, great tracking metrics and devices, an option for dedicated solutions, among others. You can also leverage as an ad agency for advertising your e-commerce store. You can try HasOffers for free for 30 days and can also test the software yourself.  
Once again you’ve knocked it out of the park, Brian. Great information. Great insight. Great content. And most importantly, it’s actionable content. I particularly like how you’ve annotated your list rather than just listing a bunch of SEO tools and then leaving it to the reader to see what they are. It’s fantastic to have a list of tools that also provides insight about the tools rather than just their titles and URL’s.
Organized keywords. Related keywords are also automatically grouped and categorized by relevance, value or any other metric. Instead of having just a list of keywords, you have a structured list where it’s easy to sort the high-value group versus the secondary group. This enables you to plan your organic search campaigns with precision, whether it’s a full-scale strategy or an exploratory sortie to seize temporary search rankings from a competitor’s stronghold.
Social media marketing is not as difficult as it sounds, especially when you rely on tools like Hootsuite. With this particular tool, you can schedule and manage social media profiles for more than 30 platforms. Imagine doing this by hand, without a central dashboard to guide you. It would be enough to frustrate even the most experienced entrepreneur, let alone a new business owner. Let Hootsuite operate like the social media marketing manager it is.
Trusted by 200,000,000 users worldwide, ClickBank is an internet retailer that caters to small, medium-sized, and large businesses. They help companies expand their reach with the help of their huge network of digital marketing experts. Available for utilization via desktop, this cloud-hosted software is also mobile-optimized, so you can work on-the-go. They even have a support team and Knowledge Base that lets you get the assistance you require when you need it to make user experience easier. Offering a one-time activation fee of $49.45, ClickBank is one of the most affordable affiliate marketing software solutions on this list.
One big difference between SkimLinks and VigLinks, however, is that once you’re approved by the company, you can choose to work with any merchant or program on its platform. SkimLinks has also published a white paper discussing its partnership with Buzzfeed, giving SkimLinks a lot of credibility. SkimLinks also has a higher tier of vetted merchants called “Preferred Partner” and “VIP” that both pay higher commissions than standard merchants.
ContentKing provides SEO Auditing and Content Change Tracking in real-time. Easily discover how to improve your search engine visibility and get immediate alerts about technical issues and unexpected page changes, so that you can remedy big problems before visitors and search engines notice and it starts affecting your bottom line. Thanks to its advanced crawling algorithms, ContentKing is always up to date with your website, tracking new pages, removed pages and even changes within pages! And since it runs in the cloud your data and reports will be available at your fingertips at all times. Getting a grip on your SEO performance has never been this easy!
ShippingEasy is an automation platform for email marketing and customer segmentation, inventory management, and shipping. With ShippingEasy, online sellers can create and send automated or one-time email marketing campaigns to targeted audience segments, recommending products, requesting reviews, and promoting specials. The solution is multi-platform so merchants can send automated emails across all their channels.

Why It Is Important: “It’s the simplest tools that can make our day-to-day work so much easier. Sometimes, we need to show our clients or each other internally how to do something inside of an application. Loom makes this easier by video recording a screen capture and the front-facing camera with audio. These quick videos helps us tremendously with collaboration and training. Wistia recently came out with a similar version of Loom called Soapbox. We’ll be checking that out too.” Editor’s note: check out ViewedIt from Vidyard too.”

Oracle Bronto arms high-growth retailers with sophisticated marketing automation to maximize revenue opportunities. The Bronto Platform powers personalized, multi-channel content that generates the higher engagement need for retail success. Bronto is ideal for ecommerce retailers sending 250k+ emails/year or generating $1million+ in online revenue. Seamless integrations with any ecommerce engine enable your store to grow with Bronto, just like leading brands Rebecca Minkoff, Timex and Brooks.
Many different SEO tools offer different features or plug-ins for the application to ensure that users will have a wide array of functions available to them. Our analysis determines what types of features are available with the software and how useful they are to the target audience. Having features which provide little to no benefit in place of features which may be of great use to the audience is certainly detrimental to the end user.

Employing best practice and creating technically sound website architecture means your site will be easy to navigate for both users and search engines, ensuring your site is optimised for organic rankings. There’s no point having a great content or link building strategy if you haven’t got the basics right. DeepCrawl is constantly updated to adhere to the latest SEO best practice and users can keep up to date with the latest knowledge through our webinars, knowledge centre and newsletters.


For the purposes of our testing, we standardized keyword queries across the five tools. To test the primary ad hoc keyword search capability with each tool, we ran queries on an identical set of keywords. From there we tested not only the kinds of data and metrics the tool gave, but how it handled keyword management and organization, and what kind of optimization recommendations and suggestions the tool provided.

HubSpot's tools can be an especially good choice for small business owners with little or no experience in internet marketing. To start with, HubSpot's tools are ready-to-use, and allow users to design their own workflows. This makes it easy to completely customize your content and segment, nurture and evaluate your sales leads in a personalized way. There's also a free SFA product for those wanting it.

Already a few months back, but Moz launched a local product to compete in the fast-growing SMB market. In a previous post, we’ve suspected to see Moz move in the SEO enterprise market, but this didn’t  seem to really happen. Their tools a great, but a lot of folks don’t think that they are exceptional, meaning other tools couldn’t provide a certain task or data in a similar way. Moz local looks solid and will compete with Yext, Placable and a bunch of other local submission services, which we’ll cover soon.
Domain Hunter Plus is similar to Check My Links. But this tool also checks to see if the broken link’s domain is available for registration. Cool feature in theory…but I rarely find any free domain names with this tool. That’s because authoritative domains tend to get scooped up pretty quickly. Still a helpful tool for broken link building or The Moving Man Method though.

SEMrush will provide you with an arsenal of extremely powerful SEO tools. This software will show you where your websites rank on Google and other major search engines and provide you with recommendations to help you improve your rankings. In addition to ranking data, SEMrush can also provide you with backlink audits to help you understand which backlinks you should keep, and which ones you should abandon.
atEvent offers the deepest, most flexible integrations with the most widely used Marketing Automation (MA) and CRM systems¿so your team can capture the insights you need at events, conferences, and tradeshows and transfer them into your systems accurately and automatically. Easily customize atEvent fields¿and even add hidden fields¿to sync seamlessly with your MA/CRM system. Information captured in atEvent will be transferred automatically in near real time, triggering your campaign workflows. Learn more about atEvent
ViewThrough Tracking Functionality. Whether you are implementing a revenue share or flat rate commission system, forging equitable relationships with publishers is crucial if you want to make your affiliate marketing campaign work. With CJ Affiliate’s ViewThrough tracking feature, you can properly incentivize publishers by leveraging the software’s tracking technology and suite of reporting tools.

atEvent offers the deepest, most flexible integrations with the most widely used Marketing Automation (MA) and CRM systems¿so your team can capture the insights you need at events, conferences, and tradeshows and transfer them into your systems accurately and automatically. Easily customize atEvent fields¿and even add hidden fields¿to sync seamlessly with your MA/CRM system. Information captured in atEvent will be transferred automatically in near real time, triggering your campaign workflows.
MoEngage is an Intelligent Marketing Cloud that empowers companies to orchestrate campaigns across channels like push, email, in-app messaging, web push & SMS, with auto-optimization towards higher conversions powered by machine learning. By targeting your users through the right channel and at the right time, drive significant revenue gains and reduce marketing spends enormously. Learn more about MoEngage
Optimove’s retention automation platform leverages proprietary customer modeling technology to help marketers at online companies maximize the value of every customer. The software helps Internet businesses convert more leads, increase customer spend and engagement, reduce churn and win back more lost customers. By affecting customer behavior through highly-relevant, personalized offers and incentives, Optimove helps businesses -- including clients like Conduit and GetTaxi -- understand customers and maximize revenue.
With OnPage.org, SEOs can simplify and speed up their daily workload significantly. At the touch of a button, the tool provides its users with all the error sources. Due to the tool’s ease of use and appealing user interface, it is also eminently suitable for webmasters of single websites. With the manifold support options and tutorials, users can furthermore improve their OnPage SEO knowledge and consequently also improve their website’s ranking.
Kangaroo Rewards is a Loyalty marketing platform that fosters customer engagement leading to increased retention and revenues for businesses. Kangaroo offers a very rich collection of powerful features at an affordable price that fits every budget, which makes it one of the most competitive solutions on the market today. New Businesses are able to create their loyalty program on Kangaroo Rewards in less than 2 minutes, and dressing it up to fit the look & feel of their brand. Learn more about Kangaroo Rewards

SocialMotus - is an affordable, all-in-one social media marketing and management tool developed to help businesses of all sizes to connect and engage with existing and potential customers through social media. SocialMotus is a social media management and monitoring tool that lets you manage, publish, monitor, engage and measure your social marketing performance for Twitter, Facebook and LinkedIn from one platform.
Switching to Incognito mode and performing Google searches will give you unbiased, ‘clean’ searches to get a better understanding of what your user sees and the results they get when searching for keywords. Using the autofill options will give you suggestions of semantic keywords to use. As one of the free and best SEO tools, searching in Incognito is helpful as it shows where you truly rank on a results page for a certain term.

Pyze helps brands and enterprises maximize user retention through AI based engagement and personalization across digital platforms. The Pyze platform provides marketing and product teams with cross-platform user behavior analytics and automated segmentation to deliver hyper-relevant omnichannel campaigns and content personalization. Learn more about Pyze

AdScale is an AI platform, that optimizes & automates Google Ads and Facebook campaigns. Improve your digital advertising performance by 30% and more. Reduce time-consuming and repetitive tasks. Save up to 80% of time spent on campaign management. Our features: Cross-platform budget management, 24/7 bid optimization, automated personalized reports, account structure & quality score improvements, real-time alerts, click-fraud protection, insightful dashboards & more!


Copy audit. Duplicate copies are penalized by search engines, hence, this app scours your pages for plagiarized copy. The level of plagiarism is also indicated for more in-depth analysis. The process works vice-versa also: other sites are tracked for copies that are appropriated from you. A parallel feature may be offered: copy readability, which is also a major Google ranking factor. This tool analyzes your articles for clarity and readability, but, note, it cannot accurately judge literary styles, so take the readability score with a grain of salt.
Google Trends has been around for years but has been underutilized. Not only does it give you information regarding a keyword but it offers great insight into trends around the topic which can be invaluable at any stage of a business’s growth. Search for keywords in any country and receive information around it like top queries, rising queries, interest over time and geographical locations depending on interest. If you are not sure which SEO keywords are the ones for you, this is the best SEO tool to use.
*Yes: As you may have guessed, the link above is my two-tier affiliate link. There are a few of these links on this site to pay me a small commission and allow me to keep this site free instead of a monthly membership site. Using my two-tier affiliate link will not affect the amount of commission paid to you with this or any other program. My commissions are paid out of the vendor’s cut, not yours.
Omnisend is the all-in-one ecommerce marketing automation platform that helps you sell more by converting your visitors and retaining your customers. Reach your customers with personalised messages using our powerful automation workflows and boost your sales. Grow your subscriber list with wide variety of signup forms and send converting newsletters created with the easy-to-use editor. Omnisend works with all ecommerce platforms including Shopify, Bigcommerce, Magento, WooCommerce and others.
Products are now put in a category. The commission will be based on the category each product has been placed in whether or not the category is correct. For instance, I had a sale for a child riding toy tractor. Instead of it being in toys category which would have only earned me 3%, it was actually placed in lawn and garden category which I then actually earned 8% instead.
LinkTrust has been in operation since 2002 and claims to be “the most accurate affiliate tracking software on the market.” And, it may be difficult to argue with that statement. LinkTrust features a customizable interface that allows you to track essentially any sort of advertising online and offline –  cookies, pixels, server posts, host,CPA, CPC, Pay-per-call, mobile traffic. You’ll also have access to “a slew of heavy-duty reports,” filter options for traffic, top-notch support and the patented  LinkTrust Remote Traffic Agent (RTA).

Mike Levin is the Senior SEO Director at Ziff Davis, PCMag's parent company. His career goes back 25 years to the halls of Commodore Computers, as an original Amiga fanboy to be beamed up by the mothership just as it imploded. Over his past 10 years in NYC, Mike's highlights have included leading the Apple Store, Kraft and JCPenney SEO accounts whi... See Full Bio
Employing best practice and creating technically sound website architecture means your site will be easy to navigate for both users and search engines, ensuring your site is optimised for organic rankings. There’s no point having a great content or link building strategy if you haven’t got the basics right. DeepCrawl is constantly updated to adhere to the latest SEO best practice and users can keep up to date with the latest knowledge through our webinars, knowledge centre and newsletters.
Next up is where you decide to install your Tapfiliate, and there’s a long list of options available. For instance, if you work on WordPress and host WP instance on Kinsta hosting, it would be best to install a Plugin for Tapfiliate on to your WordPress. This way, your WordPress will be linked to your Tapfiliate ID and will immediately send you alerts in case of any site conversions on your website.

SEO content authoring. A plugin may be available to help you insert keywords at the right places in your article. The plugin connects to your publishing platform (ex. Wordpress) and suggests keywords as you write. It may also suggest related topics to your current article for more SEO opportunities. This tool makes sure your website or blog is keyword optimized and is also useful for blog posts and landing pages.
Act-On is a marketing automation platform that delivers innovation to empower marketers to do the best work of their careers. Act-On is the only integrated workspace to address the needs of the customer experience, from awareness and acquisition, through retention and loyalty for mid-market companies. With Act-On, marketers can drive better business outcomes and maximize CLV. Learn more about Act-On
Again, there are many other software brands that chose to keep their affiliate programs in-house, and the above list represents only a few of the top brands that do so. To find the platform choice of your favorite brand (be it a network or their “in-house” one) just look in their website’s footer or search for their affiliate program using your preferred search engine.

AffTrack offers unlimited clicks. Since 2009, it has used by several large affiliate networks. Unlike many other tracking services, AffTrack has a very mobile friendly interface, so you can keep track on the go. Its prominent features include real time analytics, brandable interfaces, free proxy detection service, unlimited offers, advertisers and affiliates, geo and device targeting, client side and cookieless tracking and 24/7 phone and email support.

SE Ranking is a cloud-based platform for SEO and online marketing professionals that provides a complete set of tools for comprehensive site audit, competitor analysis, website ranking, keyword suggestion and grouping, backlink monitoring, automated professional reporting, and much more. Besides standard SEO tools the system offers a set of additional features such as White Label and Marketing Plan aimed at bringing your professional digital services to a whole new level. All on one platform within the same user-friendly interface. For more information, please visit seranking.com
These are some great tools! I’d also suggest trying Copyleaks plagiarism detector. I wasn’t even thinking about plagiarism until a few months ago when another website was scraping my content and in turn bringing me down on search engine rankings. It didn’t matter how good the rest of my SEO was for those months. I’m not notified as soon as content I have published is being used elsewhere.
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